Rihanna may never give us that album all of us keep bugging her about. But, one thing she is going to do is give us a latest beauty product to buzz about— or on this case, an entire latest category.
Say hello to Fenty Hair, people: The Bajan bad gal’s latest edition to the ever-growing Fenty Beauty empire. And before you roll your eyes at yet one more celebrity hair care brand—fix your face! ‘Cause if we’re really being for real, how could Rihanna not give us these products? Miss mamas has done all of it. From vivid red dye jobs and warm blondes, to pixie cuts, braids, and doobie wraps—you name it, she’s tried it. And yet, those edges aren’t any shaky warriors. They’re sturdy and fully intact. So yeah, she has my attention.
Very similar to every little thing else she’s ever put out into the world, Fenty Hair is actually for all. Every length, density, texture, and hair type was kept in mind when developing the formula. I knew this was true the moment I walked into the key preview two weeks ago. Editors of all races were within the chairs getting their hair done to their liking, which, imagine me, is rare—even within the 12 months of our lord 2024. I actually have just a few personal horror stories I could share to prove it. Each person I saw there left feeling and looking improbable, and that’s what hair care is actually all about.
Now let’s get into the products themselves. The whole lot within the nine-piece collection, other than the Edge Tool, contain Fenty Hair’s Replenicore-5. This signature proprietary complex offers a mix of amino acids, proteins, and antioxidants that give attention to repairing, strengthening, hydrating, smoothing, and protecting the hair from the within out. Ingredients like Barbados gooseberry, upcycled jackfruit extract, hydrolyzed vegetable protein, and green tea extract immediately get to work by penetrating the hair shaft to enhance the look of split ends and strengthen strands, thus stopping future breakage.
And when it got here to the inspiration behind the road itself? Rihanna tells ESSENCE exclusively, via Contributing Lifestyle Editor Dominique Fluker, on the Fenty Hair launch event in Los Angeles, that she was influenced by her needs, lifestyle, and job. “Hair has at all times been an element of my creative storytelling. I wear several types of weaves and textures,” Rihanna says while rocking her blonde-dipped TWA– which she styled together with her Homecurl product. “I needed products that repair and strengthen hair irrespective of what because I don’t have to go bald just attempting to be cute.”
And other than her excitement about creating the products she’s at all times wished she had, Rihanna is just as excited for everybody to get their hands on them, too. “Now we have been waiting to do that for such a protracted time. I can’t wait for them to really meet the product because once they do, my work is completed,” the mogul says. “They’re gonna fall in love with every little thing. I don’t need to persuade anyone of anything after that. I would like everyone to feel as empowered as I do from them.”
To learn every little thing you’ll want to learn about this exciting latest line, read on below for product breakdowns and the ESSENCE beauty team’s honest reviews of the products.
The Wealthy One Moisture Repair Shampoo, $29
The one-and-only shampoo included in the gathering offers a wealthy and deliciously-scented lather that won’t leave hair feeling stripped and struggling. As a substitute, the lightweight formula thoroughly cleanses the hair. It’s left feeling moisturized, but not weighed down, which is what makes it perfect for all hair types.
The Wealthy One Moisture Repair Conditioner, $29
The girlies with superb to medium hair will love this conditioner because it melts right in and offers great slip. It rinses out cleanly and won’t leave behind any sort of filmy residue— just weightless hydration.
The Richer One Moisture Repair Deep Conditioner, $29
For anyone with medium to thick hair, or in case your hair is try or color-treated, that is the conditioner you’ll want to succeed in for. The super luxe and additional wealthy formula penetrates the hair shaft immediately, so that you won’t need to wait for 15 to half-hour to feel a difference… and just a little goes a good distance.
The Comeback Kid Quick Damage Repair Treatment, $36
This leave-in or rinse out goodie combines Replenicore-5 with Fenty Hair’s bond-building technology to enhance hair damage by as much as 75% (in line with an eight-week clinical study). It’s perfect for all hair types and textures, but in case your hair is in need of just a little extra TLC, then this can be that girl on your strands.
The Protective Type 5-in-1 Heat Protectant Styler, $28
For anyone who does regular blow-outs, there’s nothing worse than putting in all that work just on your hair to feel heavy and clammy when you’re done. And I hate to say it, but it surely’s normally your individual fault since you used too many rattling products! Thankfully, this one-step multi-beneficial cream keeps your strands protected as much as 450 degrees while also smoothing, defrizzing, detangling, and hydrating the hair. It even helps to repair split ends and reduce breakage.
The Homecurl Curl-Defining Cream, $28
This one’s for the curly girls. Use this one on damp hair and rake it through your strands to make sure it’s distributed evenly. Scrunch and finger coil as you’d wish to get your required shape. You’ll be left with soft, touchable, and bouncy curls.
The Gelly Type Strong Hold Gel, $26
If you want that slicked-back look, reach for this gel. It uses Replenicore-5 to assist keep hair healthy as you benefit from the occasional tight style. To make use of, simply apply evenly to wet or damp hair, then brush, slick, and smooth to get your required look.
The Controlling Type Hair-Thickening Edge Control Gel, $18
In the event you like your edges laid, but additionally want them to still exist, this will be among the best edge controls you’ll come across. The formula works to thicken fragile strands all while reducing breakage.
The Sidestick 3-in-1 Edge Tool, $18
Whether you desire to brush your edges down, comb them into shape, or use the chrome tip to create swoops, this three-in-one tool can do all of it. Use it with The Gelly Type Strong Hold Gel, or The Controlling Type Hair-Thickening Edge Control Gel.
ESSENCE’s honest reviews of Fenty Hair
“When it was time for me to try the products for myself, I sat down with none aside from Yusef—Rihanna’s current go-to stylist—who I forewarned about my fried ends. He checked out me like, ‘Girl, please!’ and got me over to the sink. He began off by giving me cleanse using The Wealthy One Moisture Repair Shampoo, which left my hair feeling noticeably soft, then followed up with The Richer One Moisture Repair Deep Conditioner. Once I left the sink, he applied The Protective Type 5-in-1 Heat Protectant Styler and set to work on my blow-out. He finished up with The Controlling Type Hair-Thickening Edge Control Gel to smooth out my edges. My hair was left feeling bouncy, weightless, shiny, and just really good. The experience left me wanting to make use of the remainder of the road. This is unquestionably a group I’d add to my weekly wash day routine.” —Kayla Greaves, contributing ESSENCE Beauty Editor
“I used to be extremely impressed with the Fenty Hair products. Not because I doubted Rihanna for a second, but because, normally, it may well be tricky for me to seek out products that do all of it. I used to be lucky enough to try the products just a few weeks before the launch. Ursula Stephen– who gave Rihanna her iconic big chop back within the “Umbrella” era– did my hair. While getting my hair washed, I couldn’t help but obsess over the delicious scent that emitted from the Wealthy One Shampoo. But, for me, the holy grails of the whole experience were the styling products. After rinsing out the conditioner, Ursula went in with The Protective Type to guard my hair against the warmth from the diffuser. After that, she used The Homecurl Curl-Defining Cream, which is my latest go-to! My hair felt super soft, looked incredibly defined– almost as if she had used a gel, but without the sticky consistency.” —Akili King, ESSENCE Senior Beauty Editor
“When Rihanna’s team tested the products on my hair, I first noticed the yummy, woody aromatics. The Wealthy One Shampoo has a wealthy lather just after a small drop, which provides you more on your money. Meanwhile, the Moisture Repair Deep Conditioner melted deep into the kinks of my thick, textured hair, which is a great foundation for the protective hairstyles I wear. After the legendary Yusef braided my hair (think: Rihanna’s i-D cover), the Hair-Thickening Edge Control kept hold on my edges, strengthening them without drying them out. It’s difficult to seek out a haircare product effective for each texture, but with how industry-leading Fenty Beauty is, Fenty Hair is a natural next step.” —India Espy-Jones, contributing ESSENCE Beauty Author
Fenty Hair can be available on June 13 at fentyhair.com.
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