Tyler, the Creator’s brand Golf le Fleur is off to a roaring start with its newest retail partner, Thirteen Lune.
“Le Fleur was the biggest store launch we’ve had up to now,” said Nyakio Grieco, Thirteen Lune’s cofounder, citing an 80 percent sell-through of the brand’s inventory and “way more to come back.”
The brand’s eau de parfum, French Waltz, in addition to a nail file, a hair pick and nail polishes debuted with the retailer on Friday. Prices range from $25 to $200.
For the multihyphenate, the Thirteen Lune partnership was “a natural thing,” Tyler, the Creator told WWD. “I hand around in that Larchmont [village] area quite a bit.”
Grieco added that fragrance is performing strongly for the retailer. She also carries...
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