“What’s your superpower?” Panelist, Founder, and C-Suite Coach CEO Angelina Darrison asked, as she opened her segment on the ESSENCE E-Suite stage on the 2022 ESSENCE Festival of Culture.  Setting the stage with a presence that moved beyond the digital world, Darrison gave in-person audience goers straightforward call-to-action tactics to kick up digital and social media marketing for his or her business. 

In an area that’s so flooded, the C-Suite Coach shared some very comprehensive ways to be creative and think outside the box on emerging platforms and digital social media apps that may turn your content into profit. When prompted with the query, “What about those that shrink back from social media and aren’t savvy with a content creation plan? “ Angelina’s expert advice was fierce and assured: “What’s the missed opportunity, what’s lost for those who don’t (try)?!”

One other key Angela really helpful is consistency. Keep going and showing up to construct awareness about your brand, your image, your product, and your overall goal in business. That way, when people do ask what the business is, they are going to know IT IS ALL YOU!

Able to make your mark within the digital space and captive your audience on social with bomb content for your small business? Take a look at the video above to listen to Angel’s surefire suggestions.

For more of the whole lot you missed on the 2022 ESSENCE Festival of Culture, visit our official video content hub HERE.