NEW YORK – Though constrained by its tight space, there’s some magic on the house floor of Bergdorf Goodman.

Compact 200-to-400-square-foot shops, or “rooms,” line the narrow corridors of BG’s seventh level, where home categories share a portion of space with bridal, children’s and the BG Restaurant.

Yet BG’s home department is a rarity in retail. It’s a select, extensive range of unique artwork, tabletop, glassware, books, jewelry, decorative home, furniture, vintage and gifts, from brands including Monica Wealthy Kosann, Murano, Hunt Slonem, Diptyque, Fornasetti, Hermès, Aerin, John Salibello, and Kentshire, amongst others. It’s luxurious, crammed with whimsy, imagination and color, and it’s not entirely expensive.

Consider Bergdorf Goodman home a sort of specialty luxury. It’s a high touch operation, requiring a considerable amount of visual finesse to get right, and a number of care within the packaging, shipping and handling of fragile product. Few other retailers in America attempt to do this sort of business with any degree of scale. While the prices are higher, the productivity on Bergdorf’s seventh floor, which individuals accustomed to the shop estimated at about 18,000 square feet, is alleged to be decent considering it’s an upper level.

Inside this “street of outlets,” so to talk, there’s a 1,000-square-foot space called “The Loft.” It stands apart with its huge skylight and rotating presentations every three or 4 months. The Loft currently houses an assortment from The Future Perfect gallery, which is positioned in Manhattan’s West Village in addition to in San Francisco and Los Angeles.

“The Future Perfect is just super cool. It’s very modern for us,” said Andrew Mandell, Bergdorf’s vp and divisional merchandise manager of decorative home, jewelry and children. “The Future Perfect is all latest to us and to our customer.”

Mandell said that in his approach to merchandising the ground, “I tend to not go super contemporary, though the Future Perfect is contemporary. There are 21 artists represented here, about 100 pieces, all very different. Some are super modern; some more traditional and sort of classic. It’s very intentionally a wide selection of furniture, mirrors, vases, slightly little bit of tabletop, artistic glasses, decorative accessories, candlesticks. The Future Perfect represents many more artists than the 21 we’re showing so we’ve curated down what would look good together and slot in our Loft space.”

“Bergdorf’s has this incredible Upper East Side clientele. They don’t really go downtown to explore the galleries. I feel I hear that every one the time,” observed Laura Young, The Future Perfect’s gallery director. “They sort of see Bergdorf’s as this haven and that’s an incredible customer for us.

“The Loft has this amazing cascade of skylights. It feels very modern,” Young said. “So my instinct was, that is my white box, an ideal gallery space — super easy. Then in exploring the space further I wanted to tug forward a presentation of labor I’ve done for art fairs historically, that I call the best hits. I wanted a presentation of labor that basically represents who we’re as a gallery. The artists we chosen were those that come to fairs with us and who’ve had relationships with us since we opened. So at Bergdorf’s, The Future Perfect is slightly little bit of every little thing and slightly little bit of everyone.” She had the space painted Inchyra blue.

The Future Perfect represents artists and designers who create one-of-a-kind and limited-editional objects and art, in addition to contemporary manufacturers, and Bergdorf’s presentation includes made-to-order furniture from manufacturers De La Espada and SCP; one-of-a kind mirrors from Chen Chen & Kai; hand-made ceramics from Eric Roinestad; a yellow balloon chair from Seungjin Yang, and a one-of-a-kind coffee table in sand forged bronze from Chris Wolston, amongst many other pieces.

Mandell, a 12-year veteran of Bergdorf’s, said he’s done almost 100 exhibits for The Loft. “The interesting thing about working with a few of these partners for The Loft is it brings us an entire latest roster of artisans that we wouldn’t necessarily have access to because they’re working just with galleries. We actually work with them to curate and show what they’re about, and work together on the way it suits in with Bergdorf’s. if we’ve got the proper partner and we’re on the identical page, we are going to allow them to take the lead.

“Finding the proper partner for The Loft isn’t easy since it has to suit into the Bergdorf aesthetic,” Mandell noted. “It must be luxurious, exclusive and different, and this partnership with The Future Perfect met every bucket. Even on the primary day we sold several mirrors, furniture pieces, a number of ceramic vases and ornamental items. It’s been very successful.”

The Future Perfect debuted at Bergdorf’s in February and can be up through April.

Bergdorf’s home floor also incorporates The Hallway, where the presentation changes about every three months, runs the length of the house floor typically with artwork, and ties together the varied shops and rooms, which may either be merchandised by brand or category, similar to for china, crystal, silver, table linens, vintage, food, etc.

“We’ve got to maintain enticing our client base. That’s the rationale we do these rotating exhibits. We’ve got a everlasting number of vendors across all categories on the ground, then we do these exhibits to maintain providing newness in a much bigger way than what we do with our normal product base.”

He said Bergdorf’s rotating exhibits have been “amped up. They’re more frequent and rather more elaborate than they were previously.”

Mandell characterised BG’s home-based business as a mixture of massive brands, similar to Baccarat and Hermès that everyone knows, and smaller artisans. “Finding the proper balance between large brands and artisan products is the key sauce,” he said. “We all the time attempt to determine what that proportion needs to be. These [rotating] exhibits allow us to usher in loads of the stuff we don’t normally have. Several of those exhibits have been very successful and we’ve got transitioned a few of those brands right into a everlasting space.

“We’ve got been getting more artisan-driven within the last couple of years because our client has every little thing and we must be presenting them with things they’ve never seen.”

With the Neiman Marcus Group, parent of Bergdorf Goodman, striving to construct the assortment of bg.com, there was some significant changes within the buying, as Mandell explained.

“Plenty of the house assortment was bought by our parent company Neiman Marcus. But we transitioned that so my team took over the buying responsibility as we were growing the web site. It’s exciting. It’s an entire latest business. We’re on the market in search of all these various things like rugs, furniture, bedding, really cool electronics, stereo systems that we are able to’t carry in the shop where there may be a finite amount of floor space. But our website enables us to expand our range and expand the story that we tell in the shop with many more categories.”

On bg.com, for instance, a shoppper can find an exuberantly patterned Dolce & Gabbana x Smeg Carretto cast-iron range for $10,000, a Brunello Cucinelli leather cigar holder priced $630, or a can of Virginia Diner salted peanuts for $10.

The inspiration comes from a wide range of sources, including shopping the Salone Internazionale del Mobile in Milan, considered the most important furniture fair on the earth, and Bergdorf’s foreign buying office. Bergdorf’s also carries some home products in Linda’s, the shop on the fourth floor curated by Linda Fargo, Bergdorf’s senior vp, women’s fashion director and store presentation.

Throughout the pandemic, “Plenty of Bergdorf’s fashion customers that hadn’t experienced the house floor transitioned to us,” Mandell said. “We did rather well and it hasn’t died down since. We had our greatest Christmas ever. This season has been phenomenal as well,” abetted in a giant way by artisan product, and the vintage area that attracts from a vintage gallery in town with high-end, midcentury pieces. “It’s all these one-of-a-kind unique items.”