PARIS — With the aim of reversing cellular aging, Parfums Christian Dior has entered right into a research collaboration with Vadim N. Gladyshev, a professor of medication at Brigham and Women’s Hospital, in Boston.

“Through science, we are actually capable of decipher the underlying biomolecular mechanisms accountable for the aging of cells,” said Dior in a press release. “This can be a process that will be targeted, with the potential to slow or reverse it.”

Today, there’s an increasing deal with the convergence of health, beauty and longevity, and the implications that might need on the hair and skincare categories.

Dior and Gladyshev’s research program is billed to be the world’s first dedicated to human skin rejuvenation in the sector of age reversal. They may got down to make clear the biomolecular mechanisms of skin aging, decipher biological aging of skin and remodel the skin for “lasting youth.”

“The Gladyshev laboratory has sequenced and characterised the genomes, transciptomes and metabolomes of several exceptionally long-lived mammals, deciphering the molecular mechanisms involved and providing recent insights into the prevention of age-related pathologies,” said Dior. “Vadim Gladyshev has also identified signatures of longevity based on gene expression, clarifying how lifespan is defined through the evolution of organisms, and the way this information will be used to switch the lifespan of species.”

The scientific field of age reversal was pioneered by Prof. Shinya Yamanaka, who was awarded the Nobel Prize in medicine in 2012.

For more on Dior, see:

‘Avatar’ Stars Sigourney Weaver, Zoe Saldana Have a good time ‘The Tree of Life’ at Dior

EXCLUSIVE: Parfums Christian Dior Launches Sustainability Strategy

EXCLUSIVE: Dior Names Francis Kurkdjian Perfume Creation Director