On this episode, WWD Voices catches up with the cofounders and co-CEOs of Talent Resources Sports, David Spencer and Michael Heller. The corporate works with retailers and types resembling Neiman Marcus on various sports-related campaigns and event-driven marketing.

Talent Resources Sports was founded in 2009, forging Spencer’s business, marketing and content production experience with Heller’s entertainment law and celebrity management expertise. The 2 note that they mirror the successful formula of “employing powerful, media-driven celebrity and influencer-based campaigns and experiences” within the sports market.

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