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21 Aug

Help for Maui, Dressing Beyoncé, Taylor Swift Pays Off

MAUI EFFORTS: Delivering Good, which provides people impacted by poverty, disaster and other tragedies with latest merchandise donated by retailers and manufacturers, is preparing a response to support the victims of the wildfire that has devastated parts of Maui.

The nonprofit organization is ramping up its operations to make sure the group is able to act as soon because the situation in Maui stabilizes. The team is working to discover the perfect partners to assist get and distribute donated merchandise on the bottom in Maui as soon as possible.

While the situation remains to be in flux with many areas either unreachable or with restricted access because of emergency rescue efforts, the charity’s experience has shown that essentials comparable to underwear, socks, T-shirts, children’s clothing, diapers and baby wipes are among the items which are most needed through the early recovery period.

Delivering Good is accepting donations of recent merchandise and funds to support its relief efforts. Financial gifts are critically needed, the group says, and are tax deductible. Donations are one hundred pc tax deductible and will be made at give.delivering-good.org.

Firms with merchandise to donate should contact Delivering Good’s product procurement department at donateproduct@delivering-good.org. Their team can accept donations and facilitate the transport to Maui.

“Delivering Good provides corporations with an easy method to connect their generosity with those that are coping with tremendous loss immediately,” said Matthew Fasciano, Delivering Good president and chief executive officer. “With our long history of responding to disasters in places like Haiti, Puerto Rico, Ukraine and throughout the continental U.S., Delivering Good has developed the expertise to offer support for people and families in times of crisis. We all know tips on how to work with the precise partners to get the precise supplies, to the precise place once they are most needed.” — Lisa Lockwood

STICKING TOGETHER: Coty Inc. could also be, sources say, in talks with Kim Kardashian to sell back her beauty brand, however it is definitely holding onto its license with Adidas, which it has just renewed.

“Adidas is perfectly positioned to capitalize on the brand new well-being and athleisure trend in beauty amongst today’s consumers,” said Coty chief executive officer Sue Nabi in regards to the renewal, of which terms weren’t disclosed.

It has partnered with the activewear giant because the ‘90s and introduced its first product within the U.S. in 1999 with the Adidas Moves for Him scent, followed by Adidas Moves for Her in 2000.

Nabi noted that in recent months, Coty has elevated Adidas’ body care offering with the launch of the Adidas Energetic Skin and Mind range.

“Consumers have responded very positively to the launch, and we sit up for constructing on this progress with an exciting pipeline of further innovations and features as we drive growth in latest and existing markets in the long run,” she added.

After the launch of the Energetic Skin & Mind Range in Europe, Coty is seeking to drive growth in China, forging a partnership with Su Yiming, the Chinese gold medallist in snowboarding, as an envoy for the brand.

As for its other partnerships, at the top of last yr, Coty sold its Lacoste fragrance license back to Lacoste by mutual agreement for an undisclosed sum and individually renewed its license with Hugo Boss. In May, it renewed its license with Davidoff, extending the businesses’ long-running partnership, which began within the ‘80s.

There has also been much speculation about what is going to occur with its license for Gucci Beauty. Gucci owner Kering has been making a series of high level hires in its beauty division because it looks to turn out to be a serious player within the sector. The Gucci license is predicted to run out in 2028. — Kathryn Hopkins

SPARKLE SWEEPSTAKES: Fashion brands appear to be getting barely more bang for his or her buck from dressing Beyoncé for her “Renaissance World Tour” than Taylor Swift for her “Eras” concert events.

For instance, Alexander McQueen won $7.7 million in media impact value, and Tiffany & Co. $7.2 million, for putting designs on Beyoncé, in comparison with Versace garnering $6.3 million after dressing Swift, data from Launchmetrics show.

The information firm’s tallies show that “Eras” has up to now generated $97.5 million in media impact value, or MIV, and “Renaissance” $187 million. The proprietary MIV figure calculates the impact of relevant media placements on all channels (online, social and print), inclusive of paid, owned and earned mediums.

Roberto Cavalli collected $4.9 million in MIV, and Zuhair Murad $2.3 million, for dressing Swift.

Taylor Swift in Versace at Allegiant Stadium in Las Vegas.

Christopher Polk for PMC

By comparison, Balmain garnered $5.6 million and Valentino $3.7 million in MIV for dressing Beyoncé.

The 2 tours, playing to sold-out arenas and triggering viral moments on social media, represent “the right stage for brands to capture the gaze of thousands and thousands, generating unparalleled exposure and reinforcing their image within the hearts of each dedicated fans and the broader public,” Launchmetrics said.

But a certain doll with a penchant for pink seems to have trumped the music superstars.

Zara’s decision to partner with Mattel on a capsule collection inspired by the looks of the hit “Barbie” movie won the fast-fashion retailer $11 million in MIV, based on Launchmetrics.

Brands that also won the eye sweepstakes with Barbie collaborations include Nyx, whose makeup collaboration garnered $8.5 million in MIV, and Boohoo, scoring $3.7 million for its co-branded collection of 38 styles.

Crocs also generated $3.7 million in MIV with its Barbie-themed collection of shoes and charms, while shoe chain Aldo scored $2.7 million with its range of footwear, bags and jewellery.

The Barbie x Gap collection, spanning apparel, accessories, kidswear and even pets clothes, generated $1.8 million in MIV.

In a separate research study, Launchmetrics analyzed TikTok data, which shows beauty brands growing 53 percent faster than fashion in the primary five months of 2023 versus the identical January-to-May period last yr.

Louis Vuitton, Chanel, L’Oréal and Fenty Beauty were amongst latest entries in its top 10 rating of fashion, luxury and lifestyle brands on TikTok. Sephora bumped Shein from the highest spot and Fashion Nova, Balenciaga, Adidas and Walmart dropped off the list.

Launchmetrics noted that the “share of voice” garnered by TikTok influencers dropped 8 percent, with branded content logging essentially the most growth at 4.5 percent.

Beauty brands grew at a monthly rate of 15 to 16 percent across prestige and mass market segments.

Against this, luxury fashion and premium fashion brands outpaced mass market players, logging growth of 11 percent, 12 percent and seven percent respectively. — Miles Socha

ART AND SEOUL: The Frieze Seoul frenzy will kick off Sept. 2 with “Lady Dior Celebration,” a latest exhibit featuring 24 contemporary Korean artists at the home’s Seongsu-dong concept store.

The exhibit brings together a collective of eclectic artists to proceed the interpretations of labor inspired by the home’s famous Lady Dior handbag.

Lady Dior Celebration

Lady Dior Celebration

Courtesy Dior

Lee Bul’s famed “Cella” sculpture, originally created for the Miss Dior exhibit at Paris’ Grand Palais in 2013, will sit center stage. The 16-foot-tall crystal-shaped suspended cocoon invites the viewer contained in the reflective piece.

Twenty-four Korean artists will create two interpretations each, for a complete of 42 pieces on display.

Dior settled on Seoul for the exhibit because of its growing voice in the worldwide cultural scene — not to say its thriving luxury market — and the home’s historical ties to art.

“The ‘Lady Dior Celebration’ exhibition, which runs parallel to Frieze, is a singular and exceptional event, celebrating the powerful ties forged between Dior and South Korea, in addition to the various unfailing affinities that unite our house and the art world,” Dior chief executive officer Delphine Arnault told WWD.

“At the center of this unprecedented occasion, the Lady Dior, a timeless icon in perpetual reinvention, is reinterpreted by a choice of prestigious contemporary artists, pushing the bounds of the imagination and savoir-faire of excellence greater than ever; an enchanting, multifaceted tribute to the fervour for creativity cultivated by Monsieur Dior, who was a collector and gallery owner long before he became a couturier,” she added.

“Odes to the fantastic thing about dreams and emotions, these fascinating works — including those by emblematic Korean artists, are revealed on this exclusive retrospective,” the corporate added in revealing the artistic slate. “These leading creators, with their multiple imaginations, share the identical goal: to translate and poetically sublimate the excellence and essence of the Lady Dior object of desire.”

Among the many creators contributing to the exhibit are sculptor Bahk Seon-Ghi, visual artist and production designer Choi Jeong-hwa, still-life painter Gigisue, multimedia humorist Gimhongsok and monochrome Dansaekhwa artist Ha Chong-hyun.

Photographer Heewon Kim, sketch artist Jia Lee, Jay Sae Jung Oh, whose works with sustainable materials blur the lines between sculpture and furniture, and Jukhee Kwon, who works with disused books, can even be featured.

Other artists in a variety of disciplines include Jungjin Lee, Jungpyo Hong, Kwangho Lee, Kyungwoo Chun, Lee Hun Chung, Lee Kun-Yong, Minjung Kim, Oh You Kyeong, Ran Hwang, Soo Sunny Park, Suki Seokyeong Kang and Wonmin Park. Yesum Yoon and Zadie Xa can even be a part of the retrospective.

The works will surround the central exhibit space during which Bul’s “Cella” serves because the anchor, with themed rooms jutting off like spokes to feature specific pieces and shapes, including a room dedicated to the Lady D-lite embroidered version and one other to the oblong Lady D-joy. Bags are perched atop mirrored pedestals, on display under glass, while others are tucked into coves.

The brand new exhibit is a spin on the “Lady Dior as Seen By” roving exhibit the brand launched in Shanghai and traveled the world to Hong Kong, Milan, Tokyo, São Paulo and Berlin over the last decade to 2021, and the Dior Lady Art project, which pulled in artists from as far afield as China, Egypt and Qatar.

The second edition of Frieze Seoul is scheduled to happen Sept. 6 to 9 on the COEX convention center in town. The “Lady Dior Celebration” exhibit will run until Sept. 17. — Rhonda Richford

NYFW THRIFT: Resellers are dialing up their presence at fashion week.

After holding intimate swap events for the past two years, ThredUp is assembling a “Thrifting Suite” and swap event on the eve of Recent York Fashion Week to “encourage more editors and influencers to wear thrift to NYFW,” based on the corporate. The invite-only thrifting suite in TriBeCa shall be decked out with the reseller’s hand-curated items for fashion week.

Meanwhile, Poshmark can also be coaxing influential fashionistas into its ranks. The reseller will return to its peer-to-peer activations with a live selling suite at The Hotel Chelsea for a one-on-one consultation and guided resale experience in late August ahead of NYFW. The Posh team is offering up the service to media and special guests to dump the selling responsibility. Sellers usher in five to 10 items and meet with a closet consultant. From there, all sellers need to do is tune in to a live show, set the value of their goods and watch as viewers bid on their items.

The social aspect is a reigning differentiator at Poshmark. “As social media increasingly accelerates microtrends, consumers are purchasing, wearing and discarding their clothes greater than ever,” said Chloe Baffert, head of merchandising and curation at Poshmark. “Shopping secondhand is a straightforward and sustainable way for consumers to maintain up. From the cultural phenomenon of Barbie and highly wanted merch from Beyoncé and Taylor Swift’s summer tours, to Bella Hadid’s soccer-inspired blokette aesthetic dominating the athleisure category, social media trends quickly populate on Poshmark.”

Given National Thrift Shop Day on Aug. 17, promotions ran all month across ThredUp and all week at GoodwillFinds (the e-commerce store for Goodwill), with special promotions and parties popping up from independent sellers on Poshmark.

Though GoodwillFinds has no planned presence at fashion week, Matthew Kaness, chief executive officer of GoodwillFinds, said the corporate remains to be riding the thrifting high. “The important thing to fashion in any era is responding to consumer trends and cultural moments — and given the heightened interest within the circular economy, thrifting is an undeniable component in fashion’s future.”

In accordance with insights from First Research, the used merchandise industry within the U.S. encompasses greater than 20,000 stores with combined annual revenue of roughly $15 billion. Publicly listed resale corporations are catching their strides as they chase profitability. Reseller ThredUp posed a robust second quarter lifted by latest company initiatives while The RealReal further fine-tuned its latest strategy under CEO John Koryl. — Kaley Roshitsh

OUT OF THIS ORBIT: This yr’s Superstar award winner on the Fashion Group International’s Night of Stars shall be someone whose work at all times celebrates another person: Andrew Bolton.

Andrew Bolton

Andrew Bolton

Kyle Ericksen

Because the Wendy Yu curator in charge on the Metropolitan Museum of Art’s Costume Institute, he has introduced thousands and thousands annually to the work of scores of designers. His vast knowledge base is obvious in his body of labor, which incorporates “Karl Lagerfeld: A Line of Beauty,” “China: Through the Looking Glass,” “Alexander McQueen: Savage Beauty,” “Camp: Notes on Fashion” and “Heavenly Bodies: Fashion and the Catholic Imagination.” During his 20-year tenure, the celebrity-studded Met Gala has gained global traction from one yr to the following. Concurrently, Bolton’s star has also risen from the standpoint of FGI, which honored him with its Oracle award in 2016.  

FGI will salute other standouts on the Oct. 17 Legends and Leaders gala at The Plaza Hotel. The group’s thirty ninth annual event will hand over the Fashion Star award to Proenza Schouler’s Jack McCollough and Lazaro Hernandez and the Humanitarian award to musician and Maestro Cares Foundation cofounder Marc Anthony.

With a track record of 40-plus years and still running, Dennis Basso will accept the Lifetime Achievement award. This yr’s Beauty Innovation award will go to Gail Boye of Shiseido Americas. Fashion and culture thought leader Antoine Phillips will receive the Agent of Change award.

FGI will present the American Icon award to Whoopi Goldberg, the moderator of ABC’s “The View” and an EGOT-winning actress-producer-writer.

Next month, Bolton shall be picking up one other honor. Friends of the Upper East Side Historic Districts, Recent York’s premiere preservation organization, will honor Bolton and Thom Browne with its Ambassador to the Upper East Side Award. — Rosemary Feitelberg

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