JLo Beauty is coming to the Hamptons, Latest York, this weekend with a pop-up at Curio’s Bridgehampton boutique. The three-day event will feature a cocktail reception and fitness classes. Visitors can even find a way to buy Jennifer Lopez’s full range of products, including items from her Beauty and Body collections.
The pop-up commences with a cocktail party at Curio Project Hamptons on Friday from 5 to 7 p.m. EST. The reception will likely be hosted by Lisa Sequino, chief executive officer and cofounder of JLo Beauty, and Highlight magazine’s editor in chief and publisher, Sydney Sadick.
On Saturday and Sunday, Curio will host JLo Beauty’s “Get Right, Get Tight” Booty Classes. Instructors Evan Lee Breed and Meredith Shumway will lead free tush-toning workouts set to a playlist of Lopez’s biggest hits. Breed’s class takes place on Saturday at 10 a.m. EST, while Shumway’s will likely be held on Sunday, also at 10 a.m. EST.
A longtime personal trainer, Breed’s star-studded clientele includes Naomi Campbell, Gwyneth Paltrow and Lopez herself. Shumway, a fitness and health coach, manages Tracy Anderson’s Hamptons studios.
To order a spot for one in all JLo Beauty’s “Get Right, Get Tight” Booty Classes, customers and fans can email RSVP@projecthamptons.com with which class they’re considering attending.
After filing a trademark application in 2019, Lopez officially launched JLo Beauty in 2021. The corporate’s first range of skincare included a cleanser, moisturizer, face mask, eye cream and serum. Formulated with ingredients like squalene and further virgin olive oil, JLo Beauty’s line intends to assist customers recreate Lopez’s signature glow.
“What I desired to do for this initial line was to supply easy skincare that’s about natural beauty and feeling great in your personal skin,” Lopez told WWD in 2021.
Last summer, Lopez expanded JLo Beauty with JLo Body, a body care line featuring various serums and creams.
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