Starting this month, feminine and reproductive care brand Lola is partnering with pain reliever company Motrin.

The partnership includes three components. Between July 24 and 31, the duo shall be running a cobranded social sweepstakes for winners to receive a Lola gift card and Motrin merchandise. In August, Lola will release its limited-edition On-the-Go Period Kit, $47, in collaboration with Dagne Dover, which can include Motrin.

“Motrin is such a longtime consumer brand with such a long-standing equity. It’s an awesome way for us to introduce Lola to that community,” said Lola chief executive officer Amy Fisher.

Lastly, in October, Lola shall be donating 100,000 period care products, valued at $50,000, to ongoing partner I Support The Girls, a nonprofit that donates bras and menstrual hygiene products, based on email sign-ups through Motrin’s website.

For Lola, Motrin was a key partner, because it offered their customers additional period support.

“It is sensible once you’re talking about period products that you simply’re also talking about cramp care,” said Fisher. “By adding Motrin to the period-to-go kit, it rounds out the buyer experience. On a better level… the giveback program is so a part of who we’re. We give away thousands and thousands of period products every 12 months.”

The On-the-Go Period Kit will include Lola’s pads and tampons in a lilac Dagne Dover bag and is being released in time to be featured across the brand’s back-to-school campaigns.

“The entire point of this kit is that you could throw it in your bag, in your gym bag, in your automobile, in your locker, and it has an assortment of period care products to maintain you going on-the-go,” Fisher said. “You’re not going to hold a heating pad with you to highschool or after practice or commuting to work. It’s much easier to take Motrin.”