MSCHF

A handbag smaller than a grain of sea salt will probably be sold next week as a part of an auction hosted by Pharrell Williams’ Joopiter. The upcoming sale, titled Just Phriends, is curated by Sarah Andelman, founding father of the now-defunct Parisian concept boutique Colette.

The buzziest lot in Joopiter’s upcoming auction is MSCHF’s Microscopic Handbag. The 3D-printed piece, based on Louis Vuitton’s OnTheGo tote, might be measured in mere micrometers.

“Pharrell loves big hats, so we made him an incredibly small bag,” MSCHF’s chief creative officer, Kevin Wiesner, told the Recent York Times.

Louis Vuitton’s iconic monogram is etched into the resin piece, which comes mounted underneath a digital microscope in order that its details are visible.

MSCHF has long dealt in parodies. For the reason that art collective’s inception in 2016, they’ve produced Birkenstocks produced from actual Hermès Birkins and “Eat the Wealthy” popsicles, which traded the gum ball-garnished faces of cartoon characters for those of billionaires Jeff Bezos and Elon Musk.

The Microscopic Handbag intends to lampoon the tiny purse trend favored by labels like Jacquemus and Balenciaga in recent times. “I feel ‘bag’ is a funny object since it derives from something rigorously functional,” Wiesner said. “Nevertheless it has principally turn out to be jewelry.”

Other Just Phriends lots include rare art pieces and objects by the likes of KAWS, Chanel and Tiffany & Co. A few of them, like MSCHF’s viral micro-micro-mini tote, were made specifically for the auction.

Certainly one of Pharrell’s own art pieces can also be on the block. His 2009 collaboration with Takashi Murakami, “The Easy Things,” is a sculpture that encompasses a diamond-encrusted sneaker, Pepsi can and Heinz ketchup bottle, amongst other items.

“The Easy Things” hasn’t been presented to the general public since a 2010 exhibition on the Palace of Versailles. Now, greater than a decade later, it’ll return on view at 8 Avenue Matignon in Paris during Men’s Fashion Week. Other lots from the auction may also be on display at this address from June 20 to 24.

The Just Phriends auction, which runs from June 19 to 27, coincides with the reveal of Pharrell’s debut collection with Louis Vuitton. He was announced because the label’s creative director of menswear in February, succeeding the late Virgil Abloh.