PRADA TREES: Prada’s sustainability credentials are increasingly trickling right down to socially charged projects.

Starting in 2023, the posh brand will link with Forestami, a project spearheaded by Milan’s municipality, the Lombardy region and other territorial entities to plant 3 million trees in town by 2030 and safeguard its natural environment.

The tie-up, group head of corporate social responsibility Lorenzo Bertelli explained, marks “a step forward reflecting the Prada Group’s attention to the environment and the community where it operates. It suggests an analogy between the philosophy behind our ‘factories-gardens’ and [Forestami’s] contribution to Milan’s green areas.”

The project, along with Prada’s recently unveiled industrial complex in Levanella, Italy, was the subject of conversation for a chat held Friday night as a part of Milan’s “Green Week” on the Triennale museum between architect Guido Canali, Prada’s go-to skilled, and museum director Stefano Boeri.

Bertelli touted the conversation for it provides residents a possibility to have interaction in a sustainability-themed dialogue and actively participate in the development of town’s eco-cred.

Throughout the talk, Canali unveiled his most up-to-date project for the brand’s logistics plant in Levanella, within the Tuscany region. Spanning greater than 484,375 square feet, the complex is surrounded by greenery including peripheral poplar trees dotting a ring-shaped walkway intended for jogging and calm down activities across one mile.

The plant was designed to realize the very best integration between the premise and the encircling natural area, offsetting the constructing’s carbon emissions. It is supplied with a geothermic air-con system and photovoltaic panels. Canali said the project reflects Prada’s pledge to the wellbeing of its employees.

Essentially the most recent add-on to the plant was a 16,145-square-foot canteen under a 107-foot high arbor crossed by creeping plants.

The Levanella site shouldn’t be the one “factory-garden” for the Prada Group. Other units developed by Canali for the posh brand following the identical concept include those in Montevarchi and Valvigna, within the Tuscany region, and one in Montegranaro, within the Marche region.