A Puig Move: Puig is betting big on the U.S. market.

The Spanish fashion and wonder manufacturer is relocating its Stateside offices to 45 Rockefeller Plaza at Rockefeller Center, doubling its space to greater than 25,000 square feet.

The corporate will occupy the thirty second floor of the historic constructing, which overlooks Lee Lawrie’s famed 15-foot bronze “Atlas” sculpture.

It’s an apt location for the corporate, whose results have gone from strength to strength. With a portfolio that features Carolina Herrera, Rabanne, Jean Paul Gaultier, Dries van Noten, Byredo and Charlotte Tilbury, Puig sped past its 3 billion euro sales goal in 2022 and captured a ten percent market share of prestige fragrances worldwide. This June, it announced a reboot of Paco Rabanne, rechristening it Rabanne, launching makeup and sharing plans for a latest flagship in Recent York City.

The office move is predicted to occur this winter.