The skinification of body care is in full effect at Credo Beauty.
The retailer onboarded body care brand Nécessaire last month and has already seen strong returns because of this, said senior manager of skin and body care Elizabeth Albrecht, attributing the gains to growing consumer interest in “a more scientific tackle body care.” She added that Credo will add more body care brands to its assortment in 2023 than in every other category.
Hair care can be having a moment on the retailer, which recently opened its twelfth door in Larchmont, Los Angeles.
“Skincare and makeup are definitely larger businesses for us, but hair care has been on the uprise; it’s getting rather a lot more attention from a percentage...
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