KeKe Palmer’s Latest Industrial Reminds Us That There’s Nothing

4 Apr

Photo: Getty Receiving an NAACP Image Award and a BET Young Stars Award are big accomplishments. Actress and TV host Keke Palmer has been awarded each prestigious honors, but she says to at the present time, her best accomplishment is showing Black girls “that there's nothing they will’t achieve.” The 26-year-old reminded us on Tuesday night when she shared her first Olay Body industrial to Instagram with a heart-touching message. Palmer became the brand new spokesperson for the brand last month, and in an interview with ESSENCE, she discussed what it means for representation in the wonder industry. Palmer says it “is so necessary.” “I used to look at these sorts of commercials on television after I was a little bit girl, and really rarely,...

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8 Feb

Gina Torres’ Super Bowl Industrial With e.l.f. Cosmetics Is

by Beauty Tips

Makeup, Featured

Gina Torres’ Super Bowl Industrial With e.l.f. Cosmetics Is

courtesy of e.l.f. Cosmetics If there’s one thing obviously, Gina Torres understands that beauty and football are a natural combination. That said, the Suits star is ready to look in an e.l.f. Cosmetics industrial throughout the Super Bowl this Sunday. The spot will feature a segment called “Judge Beauty,” which takes place in e.l.f. Court (a courtroom that deals with makeup-related crimes on the eyes, lips, and face, in fact!) And what’s much more exciting, “you’re going to be reunited with a few of your favorite characters if you happen to’re a Suits fan,” as Torres tells ESSENCE. Rick Hoffman, for instance, sues Torres for misusing company funds to purchase overpriced makeup. Naturally, Judge Judy finds Torres guilty and sentences her to...

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23 Oct

Former P&G Exec Lisa Raimondo Joins Amazon Beauty Agency

by Beautifaire101

Beauty, Featured

Former P&G Exec Lisa Raimondo Joins Amazon Beauty Agency

SEATTLE, Oct. 23, 2023 /PRNewswire/ -- Market Defense, the leading full-service global marketplace agency for beauty brands, has announced the appointment of Lisa Raimondo as its recent Chief Business Officer. Including ten years in Proctor & Gamble's Personal Care unit, Lisa comes aboard with a distinguished track record leading sales teams in private equity tech firms, enterprise capitalist backed startups, and SaaS platforms. Lisa's formidable experience includes her tenure as Associate Marketing Director, Global Hair Color at Procter & Gamble. There, her aptitude for strategic planning, brand management, and talent retention led to P&G's first billion-dollar hair color business with Global Koleston Retail Hair Color. Lisa went on to steer sales teams in securing crucial partnerships & revenue growth at Marketing...

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31 Mar