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4 Jul

The seductive power of the smoky eye in cult

From Pam Grier to Pam Anderson, we unpack the pop cultural history of the smoky eye – and the way it became shorthand for seduction, sex and power Welcome to Beauty School, the corner of Dazed Beauty dedicated to learning. From guides to temporary histories, that is where we make clear past subcultural movements and educate our readers on current trends and various goings-on. Witches, goths, daring glam girlies, indie-sleaze band groupies – the smoky eye has transcended all subcultures and allegiances to grow to be a logo of universal sultry confidence. The final word in grimey glamour, in movies the characters who wear their eye make-up smoky are strong, daring and sexy. They...
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3 Jul

Cult Beauty Launches Body Positive Campaign, Says ‘No’ to

LONDON — Cult Beauty, which built its name on selling high-performance brands and products with a loyal following, is taking a stand against airbrushing and in favor of young people’s mental health. The wonder e-commerce site, which launched in 2007 and is owned by THG, has unveiled a campaign to eliminate retouched photos from its products and materials. Additionally it is urging the broader U.K. beauty industry to support a parliamentary bill that might make it mandatory to declare when a picture has been digitally altered to reinforce a model’s face or body. Cult’s campaign, “Can’t (Re)Touch This,” is geared toward reducing the variety of airbrushed model images “amid an epidemic of eating disorders and mental health problems amongst young people.” The brand has...
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5 Apr

Cult Los Angeles Dealer Mothfood Offers a Window to

On an unassuming street in Los Angeles’ Mount Washington neighborhood lies a storefront that, with its whited-out windows, would strike most individuals as abandoned. Knock on the door, nevertheless, and also you’ve gained entry to one in all town’s most outstanding by-appointment vintage showrooms. The dealer Tommy Dorr — whose operation is often called Mothfood — welcomes stylists, actors and musicians to the commercial space that's filled with Americana workwear, denim and antique garments all the best way from its poured concrete floor as much as its ceiling. Dorr — who once lived within the space — has steadily amassed a cult following since entering Los Angeles’ vast vintage-dealing grind in 2014. And because the pandemic, Mothfood’s Instagram account, with greater than...
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4 Jan

Beyond Music: Cult of Individuality Creates Recent Streams

Greater than 14 years after Cult of Individuality began shipping to stores, founder and inventive director Ron Poisson is constructing on the music culture that the brand personifies by leasing the lounge and performance space in its Garment Center offices. When the three,500-square-foot space became available in 2021 at 260 West thirty ninth Street, he leased it and built it out for “an artist activation space.” The corporate was already accustomed to doing activations in its adjoining showroom and offices for 200-plus people. Stylists and musicians incessantly drop by to tug product, so Poisson is confident the audience is already in place for select rentals. Having allowed MTV, VH1 and a number of musicians like Toosii to make use of the space,...
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