“Smoove” skin is on the horizon at Deon Libra.
The brand, founded by Devin McGhee Kirkland and Brit Kirkland, is bringing its first recent product to market since launching in November 2022. Smoove, $38, is an exfoliating cleanser for the face and body.
For McGhee Kirkland, who can also be the brand’s chief executive officer, cleanser was at all times a part of Deon Libra’s road map.
“We’ve been formulating cleanser for 2 years,” she said. “Big Up [the brand’s oil body serum, $63] was at all times going to be our hero product, but I at all times thought for those who’re going to provide any individual a skincare product and a self care product, you must give them a foundation. For...
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