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30 Sep

Olaplex Fights Back Against Dupe Culture With Latest Campaign

Olaplex Fights Back Against Dupe Culture With Latest Campaign
Olaplex is setting the record straight with its latest campaign. The campaign, which kicked off this week with the coordinated unboxing of its No. 3 bond-building treatment rebranded as “Oladupé,” means to catch the eyes of TikTok viewers. The purpose is that given Olaplex‘s myriad patents — north of 150 — the one brand that may effectively dupe Olaplex’s technology, is Olaplex. That time is made when the faux labels on Oladupé products are peeled off to disclose legitimate product. Consumers haven’t yet caught on. The TikTok hashtag #olaplexdupe has greater than 30 million views on the platform, for instance. “We're amongst essentially the most duped hair care brands,” said Olaplex chief executive officer JuE Wong. “We felt this was an opportune time...
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10 Apr

Unsung twentieth Century Fights: Salvador Sanchez vs Wilfredo Gomez

Unsung twentieth Century Fights: Salvador Sanchez vs Wilfredo Gomez
On Aug. 21, 1981, two of probably the most gifted pugilists put all of it on the road for supremacy within the featherweight division. Reigning WBC and The Ring featherweight champion Salvador Sanchez made his sixth title defense against Wilfredo Gomez, a former WBC and The Ring title holder himself at super bantamweight. For Gomez, making the jump from 122 to 126 lbs meant forgoing his championships with a view to set his sights on recent challenges. With a refined record of 32-0-1, Gomez had done...
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4 Apr

How Amazon’s Anti-counterfeit Unit Fights Fakes With AI and

How Amazon’s Anti-counterfeit Unit Fights Fakes With AI and
The most important takeaway that Amazon wants brands and consumers to know about its anti-counterfeiting measures is that its approach is working — and never just incrementally. In line with the e-tail giant’s latest brand protection report released on Tuesday, its copycat-busting moves have led to the removal of 6 million fakes from its marketplace and stopped tons of of 1000's of illicit activities. Amazon’s tactical approach to combatting counterfeits has been years within the making, as a mix of name and consumer reporting, seller vetting, mandated removals and legal enforcement actions. However the tech giant’s expertise in artificial intelligence appears to be amping up the efficacy, perhaps to such a level that it might even discourage malevolent parties from even trying. “The...
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17 Oct

Florida boy fights for his life after contracting rare

Florida boy fights for his life after contracting rare
A 13-year-old boy who’s spent 54 days within the hospital battling a brain-eating amoeba is being flown to Chicago for special treatment. https://www.fox13news.com/news/florida-boy-flown-from-tampa-to-chicago-as-fight-against-rare-brain-eating-amoeba-continues FOX 13 Tampa Bay brings you the necessary videos like breaking news, Tampa Bay weather, and native stories. But in addition loads of fun stuff, like 'We Live Here' suggestions, the perfect of our archives, and all those 'only-in-Florida' stories. Subscribe to FOX 13 News: https://www.youtube.com/FOX13TampaBay?sub_confirmation=1 Watch more FOX 13 News video: https://fox13news.com/ Watch FOX 13 News live: https://fox13news.com/live Download our app: https://fox13news.onelink.me/Sd7G?pid=social&c=youtube&af_web_dp=https%3A%2F%2Fwww.fox13news.com%2Fapps Get our newsletter: https://www.fox13news.com/email source...
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