Featured Posts

To top
Title Image

Fragrance Tag

21 Oct

Fragrance Connoisseur Maiya Nicole Dishes Celebrities’ Favorite Scents –

Fragrance Connoisseur Maiya Nicole Dishes Celebrities’ Favorite Scents –
Maiya Nicole Maiya Nicole While the beauty industry has an amazing concentrate on makeup, skincare, and haircare, there's another lane that usually gets the underrated treatment – fragrance. The $8.15 billion market continues to expand with brands and celebrities alike dabbling into perfumery, and one social media savvy woman from Los Angeles is breaking down its doors, educating the masses. Maiya Nicole, founding father of the net platform Black Girls Smell Good, is the fragrance connoisseur you must follow. With 53K followers on Instagram and 40.5K on Twitter, Nicole has created a community built upon her knowledge of all things beauty. ESSENCE caught the eye of her viral celebrity scents thread, dishing the secrets of our favourite superstar’s go-to perfumes, from Ari...
Continue reading
16 Oct

Givaudan and Tmall Launch AI-Powered Fragrance Co-creation Service –

Givaudan and Tmall Launch AI-Powered Fragrance Co-creation Service –
PARIS — Givaudan said it has launched the primary artificial intelligence-powered fragrance co-creation service with Tmall, Alibaba’s business-to-business consumer platform, in China. The businesses revealed in early June 2021 that they'd partnered on what was dubbed T-Lab, meant to shorten end-to-end fragrance development to 4 weeks, compared with the normal 40 weeks, consistent with the fast-paced digital opportunities in China. In China, where fragrance remained unpopular for a few years after the Cultural Revolution within the ’60s, there was a big resurgence of interest in perfume. In accordance with Statista, fragrance sales in China are expected to achieve $1.27 billion this yr, and between 2022 and 2026, the category’s compound annual growth rate is forecast to be 7.27 percent. Givaudan said in a release...
Continue reading
29 Sep

Youth to the People, Dedcool Collaborate for Limited-edition Fragrance

Youth to the People, Dedcool Collaborate for Limited-edition Fragrance
Skincare brand Youth to the People and fragrance brand Dedcool have rather a lot in common.  Each corporations were born in Los Angeles, California, hold sustainability on the forefront of their ethos’ and have sought to constantly subvert the should-be’s of their respective categories for the higher.  So it was only natural when two years ago, the brands decided to team up for a fragrance that might mix their complementary identities, marking each brands’ first fragrance collaboration to this point.  Named Cosmic Release, the limited-edition, collaborative fragrance launches this Thursday on each brands’ web sites and retails for $100 for a 1.7-oz. bottle.  Mixing notes of violet, jasmine and rosemary with amyris, vetiver, cedar and patchouli, Cosmic Release is gender-neutral and seeks to embody...
Continue reading
25 Sep

Chanel to Host Fragrance Exhibition in Paris

Chanel to Host Fragrance Exhibition in Paris
SCENT-SATIONAL: Chanel will host an exhibition, called “Le Grand Numéro de Chanel,” to have a good time its fragrances – lots of which have numbers as names – on the Grand Palais Ephémère museum in Paris, from Dec. 15 to Jan. 9, 2023. The French luxury house said that each one senses will probably be woke up and imaginations set in motion by the exhibit, stuffed with magic tricks and unexpected discoveries, which was created for experts in addition to for novices of perfume. Chanel in a press release called the exhibit “an immersive journey that invites you to follow your star, seize your luck and even enter right into a legend. From classic to iconic, from pure to the best sophistication,...
Continue reading