PARIS — Indie Indonesian vegan beauty brand Esqa has raised $6 million in a series A round led by Unilever Ventures, Unilever’s enterprise capital and personal equity branch, which is making its first foray into Southeast Asia with the investment.
East Ventures also contributed to the funding.
Esqa is billed to be the primary vegan cosmetics brand to have launched in Indonesia, the fastest-growing beauty market in Southeast Asia, in accordance with digital ecosystem lab iStrata, citing Statista data.
Esqa is understood for its makeup products, but has just expanded into skincare. The brand has 120 stock keeping units, with each being certified halal — alongside vegan.
It's sold through omnichannel platforms, especially via marketplaces, e-commerce and its own direct-to-consumer website. Brick-and-mortar smart, Esqa...
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