NYX Cosmetics’ Toni Ko Launches Bespoke Beauty Brands

1 Mar

NYX Cosmetics founder Toni Ko, who sold the corporate to L’Oréal in 2014 for a reported $500 million, is making her return to beauty with Bespoke Beauty Brands, an “incubator” partnering with influencers to launch area of interest beauty brands. “My life goal is to construct one other successful company,” said Ko, who’s based in Los Angeles. “…I got here here after I was 13 years old, a first-generation immigrant.” With parents within the cosmetics industry, in retail and later working as wholesalers, Ko was immersed within the business growing up and would find yourself working for them full-time. On the age of 25, she saw a spot out there and, after receiving a $250,000 loan from her parents, began NYX Cosmetics. Any...

0 Comments

28 Feb

Ashley Tisdale Launches Latest Being Frenshe Palo Santo Scent

by Beautifaire101

Beauty, Featured

Ashley Tisdale Launches Latest Being Frenshe Palo Santo Scent

The most recent scent from Ashley Tisdale’s wellness brand Being Frenshe could also be Palo Santo Sage, however the mood, Present & Grounded, got here to the multihyphenate first. “I all the time create each scent based off of the mood first,” she said of the wellness brand’s products, which each have a mood and a scent labeled on the packaging. Present & Grounded, for instance, joins the present lineup, exclusively available at Goal, that features moods like Unwind & Rest, which has a Lavender Cloud scent; Soothe & Comfort, which has a Cashmere Vanilla scent, and Awake & Uplift, which has a Citrus Amber scent. Palo Santo Sage is the primary recent scent because the brand’s launch. Since inception, the corporate...

0 Comments

26 Feb

Hyram Yarbro Skin Care Content Creator Launches Podcast

by Beautifaire101

Beauty, Featured

Hyram Yarbro Skin Care Content Creator Launches Podcast

Hyram Yarbro is expanding his multichannel influence. Known by his social media followers as “Skin Care by Hyram” and by the Latest York Times as “the Gen Z Whisperer,” Harbro has teamed with podcast network Ramble for a show of his own. The skincare content creator’s podcast, “Justaposition,” has launched with two episodes available on Spotify, Apple Music and wherever podcasts are streamed. Starting June 23, the show will air episodes on a weekly basis. On “Justaposition,” Yarbro sits down with fellow creators reminiscent of YouTuber Ava Jules and TikTok comedians Melissa Ong and Hillary Star to debate mental health, navigating social media, the right way to create a positive impact and skincare. “My goal is to make ‘Justaposition’ a protected space for people...

0 Comments

26 Feb

Shiseido Launches Sidekick Skin Care Brand Targeting Gen-Z Asian

by Beautifaire101

Beauty, Featured

TOKYO — Shiseido said Wednesday it's launching a recent skincare brand called Sidekick, targeting Gen-Z men in Asia. The initial offering of 4 products went on sale Wednesday at Shiseido’s Beauty Square store in Harajuku, Tokyo, and is as a result of hit e-commerce channels in China from July 1. “We have now positioned skin beauty as our core business and are expanding our skincare and other skin beauty brands in pursuit of becoming the world’s leader on this field by 2030. We're also working on the event of men’s cosmetics within the skin beauty category,” Shiseido said in a press release. “With the launch of Sidekick, we are going to give attention to China where the lads’s cosmetics market is...

0 Comments