LONDON — Prada remained at the highest spot in the newest quarter of the Lyst Index’s hottest brand list, while its sister brand Miu Miu climbed to second for the period between January to March, which is that brand’s highest rating for the reason that list began.
In accordance with data gathered on the London-based shopping platfrom, searches for Prada went up 22 percent this quarter, with sunglasses being the largest category increase as searches jumped 56 percent over the quarter.
Backstage at Miu Miu RTW Fall 2023
Vanni Bassetti/WWD
The rise in popularity for Miu Miu could be largely attributed to the high demand for the pocket bag, a second collaboration with Latest Balance and a trend-setting Paris Fashion Week show featuring...
Continue reading
0 Comments