MAC Tag
Despite his marketing prowess, John Demsey, executive group president of the Estée Lauder Cos., said that with MAC Cosmetics’ newest project, a podcast titled “The T-Zone,” “we’re not selling anything.”
“People find that arduous to consider,” he said.
As an alternative, the series focuses on the creators and innovators behind some of popular culture’s most recognizable moments, a passion point for Demsey who cohosts the series with MAC’s global creative director, Drew Elliott.
The series debuts on Jan. 28 with an episode featuring Dita Von Teese, while June Ambrose stars in episode two.
“The brand plays a much higher position within the arbitration of favor and taste and culture, and that’s why it rings,” Demsey said. “Why shouldn’t MAC, which has at all times...
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MAC was the primary makeup brand I even have ever tried. After I was about six years old, my mom gifted me a shiny glass-like tube of clear MAC Lipglass for Christmas. The gloss was super sticky to the purpose it will glue my tiny fingers together anytime I used it– and I used it. With my lip gloss poppin’ like Lil’ Mama, I never forgot my first ”makeup” product and the way it made me feel– from the gooey texture on my pinky finger to the lint in my pocket sticking to the tube’s creases. But once the tube ran out– which took an extended time– I never found a product that would replace its...
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The skinification of makeup is in full effect, and wonder’s buzziest brands are delivering on the demand. Here, the most recent complexion launches that don’t just cover, they nourish.
MAC Cosmetics Studio Radiance Serum-Powered Foundation
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MAC Cosmetics Studio Radiance Serum-Powered Foundation, $46
Fifty-six shades, an 80 percent serum base and 33 skincare ingredients — that’s the premise of MAC’s newest offering. Made with 10 percent hyaluronic acid, jojoba oil and vitamin E, this goals to serve because the radiant-finish counterpart to the brand’s longstanding matte Studio Fix Fluid Foundation.
Haus Labs Triclone Skin Tech Concealer
concealer
Haus Labs Triclone Skin Tech Concealer, $32
Lady Gaga’s Haus Labs lightweight concealer includes caffeine and fermented arnica to nourish the under-eye area because it brightens.
Glossier Stretch Fluid Foundation
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Glossier...
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