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24 Feb

How L’Oréal Brands Tap Into Social Media for Outsized

by Beautifaire101
Beauty, Featured
How L’Oréal Brands Tap Into Social Media for Outsized
L’Oréal is flying high on social media. The corporate — which was the largest beauty manufacturer by sales in 2022, per Beauty Inc’s annual rating of the highest 100 beauty manufacturers — is seeing unusual, cross-category growth in earned media value across its skincare, hair care and makeup portfolios, reports CreatorIQ. While these categories at large are all seeing healthy year-over-year EMV growth of 45 percent, 29 percent and 23 percent, respectively, L’Oréal’s top brands by the metric are growing even faster. On top of that, L’Oréal-owned Maybelline Latest York, L’Oréal Paris and La Roche-Posay are harnessing TikTok more effectively than the common beauty company, each garnering greater than 30 percent of their respective EMV from the platform — above the...
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7 Feb

What’s Apetamin? The harmful ‘slim thick’ drug throughout social

by Beauty Tips
Beauty, Featured
What’s Apetamin? The harmful ‘slim thick’ drug throughout social
The unlicensed complement promoted by social media influencers as a fast option to achieve an hourglass figure has been causing serious health consequences Beauty ideals change with the times. The pressure on women to suit them never does. After a long time of waif-thin bodies being held up as the head of beauty, Kardashian-esque curves are actually the look to strive for, and ladies are going to extreme lengths to attain it from undergoing the fat-grafting procedure Brazilian butt lift to purchasing illegal appetite stimulants off the web. One appetite stimulant currently making headlines is Apetamin. Despite being an unlicensed drug in America and the UK, Apetamin is widely available online and has grow...
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16 Nov

Mexican Pop Star Kenia Os Is a Social Media

by Beauty Tips
Beauty, Makeup
Mexican Pop Star Kenia Os Is a Social Media
Five years ago, Kenia Os was vlogging on YouTube. Last month, she scored her first Latin Grammy nomination.At age 24, Os is among the many wave of Gen-Z influencers-turned-artists comparable to Charli D’Amelio and Addison Rae. The Mexican pop star boasts over 16 million followers on Instagram and nearly 20 million followers on TikTok — and she or he’s never let the stigma against influencers who attempt to do all of it stop her from growing her brand. Along with her music profession, she launched a makeup line, K Os Beautyin 2021.Those outside Mexico likely know Os best for her flirty hit "Bad decisions," which went viral globally on TikTok this yr, amassing over 191 million streams on Spotify. "K23...
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