It began with a little bit of at-home experimentation from founder Monique Rodriguez and a few informative IG tutorials teaching Black women tips on how to look after their hair. Now eight years later, Mielle Organics is one in all the market’s most sought-after Black hair care brands—carrying upwards of 11 curated collections for all curly hair types and being shelved at over 100,000 retailers. Mielle Organics continues to exceed its customers’ expectations while staying true to the brand’s ethos of innovation and education. Rodriguez makes it a degree to take heed to her customers, whether keeping a detailed eye on the ever-changing trends on social media or catching up with consumers within the hair care aisle.
Monique Rodriguez says her...
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