InnBeauty Project and Poppi Team Up on Limited-edition Lip

21 Oct

InnBeauty Project’s lip oils just got a flavor boost. The brand has teamed up with better-for-you prebiotic soda brand Poppi to create two limited-edition lip oils for the Sips & Lips Duo, $34, which will probably be available starting Nov. 7 direct-to-consumer and on Sephora’s website. Although from seemingly different worlds, after meeting, InnBeauty Project founder Alisa Metzger and Poppi founder Allison Ellsworth were desirous to collaborate. For the duo, the brands have quite a bit in common: vibrant packaging and TikTok virality — the hashtags #innbeautyproject and #poppi on TikTok have reached nearly 175 million views. “After meeting Allison, I assumed we've to do something,” Metzger said. “These brands belong together.” Sips & Lips Duo Courtesy Ellsworth added: “Their brand is...

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31 Jul

Elsa Hosk Favors Florals in The Attico Dress for

by Beautifaire101

Beauty, Featured

Getty Images for Poppi Elsa Hosk stepped out on Friday night to attend Poppi’s Beach Bash in Montauk, Recent York. Channeling the prebiotic soda company’s colourful cans, Hosk donned a ruffled floral georgette minidress by The Attico. The Swedish model added a pair of neon pink mule sandals, also from the Italian brand, in addition to a white woven handbag by Bottega Veneta. On the event, Hosk posed with Poppi founder Allison Ellsworth. Influencers including Chantel Jeffries and Kelsey Calemine, in addition to singer Olivia O’Brien were also in attendance on the seaside party, which featured a cocktail bar and Instagrammable photo activations. Elsa Hosk attends the Poppi Beach Bash on July 28 in Montauk, Recent York. Getty Images for Poppi “I really like soda...

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15 Dec

Poppi, Maker of Prebiotic Soda, Raises Money to Expand

by Beautifaire101

Beauty, Featured

Maker of Prebiotic Soda Maker of Prebiotic Soda The TikTok-famous prebiotic soda brand Poppi, founded by Allison and Stephen Ellsworth, has secured a $25 million seed round led by Cavu Consumer Partners. Back in 2018, the brand, then referred to as Mother, went on “Shark Tank” and received a $400,000 investment for a 25 percent stake from shark and cofounder and managing partner of Cavu Consumer Partners, Rohan Oza. 4 years later, he stays committed to the booming brand. “The primary two years…the brand was all about, does Poppi have the true potential that we expect it has? Are people going to like the brand nationwide, as much as we do? Not only in a Whole Foods but in all places from Whole...

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