Featured Posts

To top
Title Image

Prada Tag

29 Apr

Prada Mode Travels to Tokyo

Prada Mode Travels to Tokyo
MILAN — Prada Mode shall be traveling to Tokyo on May 12 and 13. The ninth iteration of the architectural and cultural activation will happen in association with the Tokyo metropolitan government and the Teien Art Museum, one in all Japan’s fundamental institutions. Prada Mode Tokyo shall be hosted and curated by award-winning architect and longtime Prada collaborator Kazuyo Sejima, the director of the Teien Art Museum. Amongst others, for the “Prada Invites” project in 2019, Sejima, along with Cini Boeri and Elizabeth Diller, was asked to reinterpret the label’s signature nylon material. “This can be a latest form of connection and conversation wherein architecture, garden, art and music turn into one,” said Sejima of Prada Mode Tokyo. “This event represents the chance for...
Continue reading
21 Apr

Prada Group Ups Investments in Industrial Strategy, Sustainability

Prada Group Ups Investments in Industrial Strategy, Sustainability
VALVIGNA, Italy — A vertical industrial structure is nearly par for the course today in the posh industry, but Patrizio Bertelli, executive director of the Prada Group, on Thursday made a degree of letting reporters gathered at the corporate’s plant in Valvigna, Tuscany, know that he is just not jumping on the bandwagon — quite the opposite. In his usual feisty manner, Bertelli said that back within the ‘90s when he began constructing the network of plants that has grown in time to comprise 24 industrial facilities, of which 21 are in Italy, he was challenged by popular opinion. He recalled that he was told then that his strategy “didn't make sense, and folks wondered why I'd not simply turn to...
Continue reading
19 Apr

Prada and Miu Miu Top Lyst Index Hottest Brands List

Prada and Miu Miu Top Lyst Index Hottest Brands List
LONDON — Prada remained at the highest spot in the newest quarter of the Lyst Index’s hottest brand list, while its sister brand Miu Miu climbed to second for the period between January to March, which is that brand’s highest rating for the reason that list began. In accordance with data gathered on the London-based shopping platfrom, searches for Prada went up 22 percent this quarter, with sunglasses being the largest category increase as searches jumped 56 percent over the quarter. Backstage at Miu Miu RTW Fall 2023 Vanni Bassetti/WWD The rise in popularity for Miu Miu could be largely attributed to the high demand for the pocket bag, a second collaboration with Latest Balance and a trend-setting Paris Fashion Week show featuring...
Continue reading
17 Apr

Prada Explored Shanghai’s City Culture With Rong Zhai Weekend Market 

Prada Explored Shanghai’s City Culture With Rong Zhai Weekend Market 
SHANGHAI — Prada Rong Zhai, the Italian luxury fashion brand’s restored mansion in downtown Shanghai, hosted a Weekend Market in its courtyard garden this past weekend, running concurrently with the exhibition “Human Brains: Preserving the Brain – Forum on Neurodegenerative Diseases.”  Billed as “the brand’s latest attempt at exploring city culture by merging the types of the market with creativity,” local vendors that represent “high quality and sustainable lifestyles” were chosen by Prada’s Rong Zhai team to take part in the two-day bazaar.  Market-goers, who included nearly 3,000 guests from the local creative industries, shopped on the event with Prada tokens that were marked at 25 renminbi, or $3.60, each.  An influencer posing in front of a Prada Rong Zhai flower stand. Local produce...
Continue reading