SEPHORA Tag

FaceGym’s post-pandemic return to brick-and-mortar is in full swing.  The brand will launch in-store at Sephora with facial sculpting tools and skincare products and roll out to 46 doors nationwide in the approaching weeks.  Among the many seven stock keeping units that can be available in Sephora stores are the Full Face Sculpt Kit, Face Coach and the brand’s recently launched Youthful Energetic Roller, a microneedling tool that's infused with niacinamide and retinol alternative reneseed.   “What FaceGym does higher than most is creating that experiential beauty experience,” said FaceGym founder and artistic director Inge Theron, who spearheaded the brand’s pivot to digital when the pandemic hit and is now leveraging the brand’s learnings right into a newfangled omnichannel strategy.   By launching online classes when...