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Madeline's life story in lower than 15 seconds.
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It’s rare alright.
In only three years, Selena Gomez‘s Rare Beauty has proven that a makeup brand built on self-love and driving awareness of mental health issues, is usually a industrial juggernaut.
Expected to achieve $300 million in revenues in 2023, the brand has transcended the celebrity of its founder, singer, songwriter, producer, actress and philanthropist Gomez, who's probably the most followed woman on Instagram with 430 million followers, helping Rare Beauty develop into social media’s top ranked beauty brand within the U.S.
Rare Beauty has raised $12 million of the $100 million it has committed to mental health causes over the following decade through its Rare Impact Fund, which has partnered with 25 global organizations, and provided support and resources to...
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Five years ago, Kenia Os was vlogging on YouTube. Last month, she scored her first Latin Grammy nomination.At age 24, Os is among the many wave of Gen-Z influencers-turned-artists comparable to Charli D’Amelio and Addison Rae. The Mexican pop star boasts over 16 million followers on Instagram and nearly 20 million followers on TikTok — and she or he’s never let the stigma against influencers who attempt to do all of it stop her from growing her brand. Along with her music profession, she launched a makeup line, K Os Beautyin 2021.Those outside Mexico likely know Os best for her flirty hit "Bad decisions," which went viral globally on TikTok this yr, amassing over 191 million streams on Spotify. "K23...
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