This holiday season, Bottega Veneta is sharing its platform with 14 small scale artisanal makers all over the world, including a Vermont woodworker, a Brooklyn ceramicist and a Shanghai pasta-maker, all within the name of promoting Italian craftsmanship.
The Italian word “bottega” translates in English to workshop, and as one among the more visible bottegas, the worldwide luxury brand decided to launch the campaign to highlight smaller makers last yr. The primary iteration featured bottegas exclusively from Italy, while this yr’s expanded further afield.
On the Bottega Veneta website, in its promoting and store windows, including at Bergdorf Goodman in Recent York, the campaign incorporates a Rockledge Farm Woodworks’ ice cream scoop, made on the family- owned farm in Reading, Vermont,...
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