WWD – Page 16 – Beautifaire

21 Dec

Glossier is heading to Brooklyn. While the Emily Weiss-founded beauty business recently announced that's entering Sephora, it has not given up by itself stores and plans to open a location on the cross section of North sixth Street and Wythe Street in Williamsburg, WWD has learned. A Glossier representative confirmed plans for a Williamsburg store this fall, but declined to supply any more details. Along with a Brooklyn store, Glossier’s latest chief executive officer Kyle Leahy told staffers earlier this week that the flagship within the SoHo neighborhood would reopen in 2023, while other stores within the U.S. are also in motion. “I'm energized by the progress we're rapidly making against our omnichannel strategy: elevating our product road map, launching our partnership with Sephora...

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21 Dec

Glossier CEO Emily Weiss Steps Down – WWD

by Beautifaire101

Beauty, Featured

Glossier CEO Emily Weiss Steps Down – WWD

Emily Weiss is stepping down as Glossier‘s chief executive officer. In line with a blog post Weiss penned on Glossier’s website, chief business officer Kyle Leahy will take the highest slot, effective immediately. Weiss will stay on as executive chairwoman. A spokesperson for the brand confirmed the shift, but declined to comment further. “I'll at all times be Glossier’s founder. But a CEO is the champion that an organization looks to, to steer it into tomorrow,” the post read. “From my remark, the best firms on the planet understand this distinction and be sure that the CEO seat is at all times stuffed with the appropriate person to take it where it must go for its brightest next chapter.” Glossier emerged as the primary...

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20 Dec

Estée Lauder Plunges Into the Metaverse – WWD

by Beautifaire101

Beauty, Featured

Estée Lauder Plunges Into the Metaverse – WWD

One in every of prestige beauty‘s biggest heritage players has set its sights on the metaverse. Estée Lauder, because the exclusive beauty brand partner of Decentraland’s Metaverse Fashion Week, is debuting its first NFT. Inspired by its hero product, Advanced Night Repair, the brand will probably be awarding as much as 10,000 of them complementarily in the course of the fashion event, which runs from Thursday to March 28. Users will have the ability to go inside Advanced Night Repair‘s brown apothecary bottle to receive the wearable NFT, which supplies users’ avatars a “glowing, radiant look,” in keeping with an announcement from the brand. The NFTs are free and were designed by virtual creator Alex Box. The trouble “marks a pivotal point for...

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20 Dec

Ariana Grande’s R.E.M. Beauty at Ulta: Exclusive Details, What to

by Beautifaire101

Beauty, Featured

Ariana Grande’s R.E.M. Beauty at Ulta: Exclusive Details, What to

Ariana Grande’s R.E.M. Beauty goes wide with its first retail partner. The brand, which launched last 12 months, goes into greater than 1,000 Ulta Beauty doors next month with its full assortment. At present, it is just sold via the brand’s website, and spans makeup and skincare. Prices range from $16 to $24. R.E.M. Beauty could also be recent to Ulta, but Grande will not be. The retailer has carried Grande’s perfume lines, which initially launched in 2015. “We supply numerous celebrity brands that deliver credible influence and revolutionary products across all categories,” said Monica Arnaudo, chief merchandising officer, Ulta Beauty in an email. “Ariana Grande is a superb example of a long-standing, successful celebrity brand partner. Her fragrances are a few of...

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