MILAN — Wolford is adding one other chapter to its collaboration playbook, joining forces with Italian brand No. 21 for its latest capsule collection.
After tie-ups with the likes of with Sergio Rossi, Mugler, GCDS, Alberta Ferretti and Amina Muaddi, the high-end Austrian hosiery company teamed up with Alessandro Dell’Acqua’s label on a day-to-night range mixing the previous’s expertise in skinwear and classic shapewear with the latter’s flair for sensual and female silhouettes.
Consequently, the road includes jumpsuits, dresses and leotards embellished with lace motifs or featuring asymmetric cuts, crafted from certified biodegradable material, in addition to leggings and miniskirts cut in soft and stretchy vegan leather to further exalt body shapes. Tights, bras and briefs are also a part of the assortment.
Wolford chief industrial officer Silvia Azzali underscored that the brands’ “shared values of quality, craftsmanship and timeless elegance make this collaboration an ideal fit.”
Defining Wolford as “a legendary brand that has at all times stood for quality and innovation,” Dell’Acqua stressed the strong concentrate on sensuality is something the brands have in common. “We aimed to create a group that celebrates the wonder and power of ladies, while pushing the boundaries of design and sustainable craftsmanship,” said the Italian designer.
The gathering dropped Thursday, in each firms’ stores and e-commerce platforms, in addition to at a choice of international retailers, coming with price tags starting from $120 to $1,920.
As reported, Wolford has revved up its collaboration game after 15 years of being “a sleeping beauty,” as Azzali put it. Last yr, tie-ups with Mugler and GCDS have helped the corporate to succeed in latest customer clusters and boosted brand awareness.
Nevertheless, Wolford has an extended tradition of teaming with other brands, having forged ties first with Chantal Thomass in 1983, followed by 1989 collaborations with Thierry Mugler and Jean Paul Gaultier. Projects with Giorgio Armani, Zac Posen, Vivienne Westwood and Emilio Pucci also followed through the years.
As reported, earlier this yr Wolford named Nao Takekoshi its latest artistic director, celebrating the news with a latest campaign featuring Grace Jones. Also Takekoshi — who began his profession at Issey Miyake in Tokyo, before happening to work with fashion houses including Cerruti, Gucci, Donna Karan, Jil Sander and Calvin Klein — took the helm of the hosiery brand following a capsule collection that debuted in 2021.
Parent company Lanvin Group acquired a majority stake in Wolford in 2018, when it was generally known as Fosun Fashion Group, the style arm of the Chinese multinational conglomerate Fosun International Ltd. The group switched names in 2021, when it also welcomed latest investors.
Along with Wolford and Lanvin, the group controls Sergio Rossi, menswear company Caruso and American fashion brand St. John.
In Lanvin Group’s first round of economic results for the reason that company went public in December, it revealed that Wolford’s revenues rose 16 percent to 126.6 million euros last yr, making it the group’s biggest brand by way of sales.
Meanwhile, in line with Milan-based sources, two suitors are enthusiastic about investing in Dell’Acqua’s No. 21. As reported last month, a source said Italian fashion manufacturer Gilmar, which already has a 30 percent stake within the brand, is one among the 2 parties, while the opposite is a foreign investor whose identity couldn’t immediately be learned.
Gilmar, which produces the Iceberg line, acquired the minority stake in 2112 Srl, the corporate operating the No. 21 label, in 2015. Dell’Acqua, who established the upper contemporary firm in 2010, maintained a 70 percent majority stake in the corporate.
The primary No. 21 women’s collection was shown in February 2010, while the primary men’s show was held at Pitti Uomo in January 2014. The brand also offers a bag line and a footwear range, in addition to a children’s line licensed to Brave Kid, owned by OTB.
No. 21 is especially distributed through the wholesale channel and is on the market at 450 doors. In 2014 the brand opened its first flagship in Tokyo, followed by units in Hong Kong, Milan, Hangzhou and Wuhan.
In 2020, No. 21 and Tomorrow London formed a creative and business partnership spanning distribution, events, strategy and the mentorship of emerging talent.
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