Angela Ahrendts has been appointed a senior operating advisor at SKYY Partners, a non-public equity firm founded by Kim Kardashian and Jay Sammons.

SKYY Partners focuses on each control and minority investments in high-growth consumer and media corporations across the patron landscape, including fashion, luxury, food and beverage, health and wellness, beauty and private care, and leisure.

Most recently, Ahrendts was senior vice chairman, Apple Retail, where she reimagined Apple’s retail experience, redesigned the stores and re-crafted the roles of 70,000 employees globally. Earlier she was chief executive officer at Burberry Group plc for nearly nine years, where she tripled the business and quadrupled the share price. During her tenure at Burberry, Ahrendts was a member of the U.K.’s Prime Minister’s Business Advisory Council and was named honorary dame commander of the Most Excellent Order of the British Empire.

At SKYY Partners, she is going to work with Kardashian, Sammons and the remainder of the SKKY team to discover and evaluate prospective investment opportunities while serving as a resource for the businesses SKKY invests in. She is predicted to bring her expertise to SKKY to assist support the firm’s investments in the subsequent generation of consumer brands.

“As we proceed to expand SKKY Partners and give attention to identifying strategic investment opportunities for the firm, it was the proper time to have Angela join us,” said Kardashian, cofounder and managing partner. “Angela’s wealth of leadership experience and deep understanding of constructing brands and influencing culture makes her a natural fit for the firm.”

Ahrendts said, “Kim and Jay have created something truly extraordinary with SKKY Partners. Their give attention to backing the subsequent generation of industry-disrupting brand with a mission to go away each company they put money into higher than it was before is really inspiring. I look ahead to bringing my expertise to the team, together with my experience working with creative business leaders, as we put money into great consumer corporations and proceed to construct an amazing firm.”

Ahrendts currently serves on the boards of Ralph Lauren Corp., Airbnb Inc. and WPP plc.