Bala – Beautifaire

23 Dec

Bala Founders Discuss Wearable Wellness – WWD

In 2020, the Bala bangles revolutionized the wearable wellness space, as consumers were searching for a convenient approach to get fit through the pandemic. With design on the forefront, the brand has continued to excite consumers by launching luxurious, elevated workout equipment. During WWD’s Wellness Forum last week, Bala founders and husband-and-wife duo Maximilian Kislevitz and Natalie Holloway sat down with senior beauty editor Kathryn Hopkins to debate the long run of the brand, and the important thing aspects behind its explosive growth. Since its launch in 2018, the corporate has continued to expand and diversify its product offerings, with design and functional fitness being top priorities. The unique Bala bangle was a classy update to traditional ankle and wrist weights. For...

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18 Sep

TikTok Favorite Bala Bangles Are Now at Goal –

by Beautifaire101

Beauty, Featured

TikTok Favorite Bala Bangles Are Now at Goal –

Bala is heading to Goal. The fitness brand, best known for its Bala Bangles, $55, a contemporary tackle the normal ’80s ankle weight, is entering 1,382 doors nationwide with its Bala Bangles in a single and two kilos, $55, Bala Bars, $59, and Bala Bands, $35. “It’s been on our vision board since we launched the brand. Goal, long-term, was at all times the plan,” said Bala cofounder Natalie Holloway. “It’s a natural evolution for Bala to be in Goal especially as we give attention to expanding to more customers and expanding our product assortment.” While the brand has an array of other products including the Bala Beam, $109, and The Play Mat, $99, the in-store assortment was strategic. “Bala Bangles have been...

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8 Jul

EXCLUSIVE: Vuori and Bala Announce Limited-edition Collaboration

by Beauty Tips

Fashion, Featured

EXCLUSIVE: Vuori and Bala Announce Limited-edition Collaboration

The California based activewear brand Vuori has teamed up with fitness equipment brand Bala for a limited-edition collection. Available exclusively through Vuori’s website and U.S. store locations, the gathering looks to supply fans of the “California cool” brand with a workout accessory to match her aesthetic. A natural pairing, Vuori and Bala have each made their mark on consumers with their unique mix of fashion and fitness. Working together the teams brought the Bala bangles to life in certainly one of Vuori’s hottest signature colorways, called dune. By choosing the neutral shade, the businesses aim to supply fashion-focused fitness enthusiasts with a tool that will be paired with any search for any workout. The Dune colorway can be available in Vuori’s existing...

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29 Mar

Bala and CorePower Yoga Launch Limited-Edition Bangles – WWD

by Beautifaire101

Beauty, Featured

Bala and CorePower Yoga Launch Limited-Edition Bangles – WWD

Bala and CorePower Yoga are teaming as much as make understanding a bit more vibrant. The 2 fitness brands are releasing a limited-edition pair of Bala’s fan-favorite 2-pound bangles, $65, in CorePower Yoga’s signature orange hue. While this partnership is coming to fruition now, the genesis actually predates Bala, which has amassed greater than $50 million in sales since its founding. Back when she worked as a licensed CorePower Yoga instructor, Bala cofounder Natalie Holloway was used to adding weights to make a fitness class more difficult. Upon happening sabbatical in Asia with Bala cofounder and now-husband Max Kislevitz, the duo took a yoga class that felt a bit “too meditative,” in response to Holloway, ultimately resulting in the thought for the...

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