Brands – Page 7 – Beautifaire

19 Nov

Contained in the Latest Crop of Expert-founded Beauty Brands

Call it the age of experience. After years of celebrity- and influencer-driven brands, a requirement for expert-led content is paving the way in which for makeup artists, hairstylists, aestheticians, dermatologists, plastic surgeons and more to enter — or in some cases reenter — the brand game. While a crowded playing field rife with incumbent authorities and a slew of buzzy, celebrity- or influencer-backed competitors awaits them, it’s their backgrounds of their fields, though, that provides them their edge. “Expert-driven brands are having a renewed moment,” said Lucie Greene, founding father of Light Years Consulting. “That is partly driven by TikTok and Instagram culture, where we’re seeing more of the folks that we follow and love crediting who they use — that might be...

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18 Nov

How Pharmacy Closures Will Impact Consumers and Personal Care

by Beautifaire101

Beauty, Featured

How Pharmacy Closures Will Impact Consumers and Personal Care

As pharmacies across the country close and pharmacists strike for higher working conditions, industry experts are analyzing the implications for consumers. It wasn’t so way back that major drugstore chains were committed to expansion, with the intention to be on every corner making health services widely accessible — this approach proved successful throughout the COVID-19 pandemic. Nevertheless, the strategy is now going downhill with many major retailers announcing closures. In October, Rite Aid filed for Chapter 11 bankruptcy. Meanwhile, earlier this yr, in June, Walgreens announced it might close 150 doors, following 200 store closures in 2019. In 2021, CVS said it might close 900 doors over the subsequent three years. Experts attribute these closures to the sheer amount of pharmacies, the...

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16 Nov

5 Indigenous-Owned Beauty Brands To Know – Essence

by Beauty Tips

Makeup, Featured

5 Indigenous-Owned Beauty Brands To Know – Essence

Photo: Ah-Shí Beauty founder, Ahsaki Báá. Traditions founded in native ancestry are sometimes repackaged into the newest trends– beauty rituals included. Nonetheless, most Indigenous-owned beauty brands– and founders– don't get the visibility or credit they deserve for being the trendsetters they're. For one, Moskehtu Consulting preserves their cultural heritage with offerings like their beauty box crammed with herbal medicines. As for Prados Beauty? The founder collaborates with other Indigenous artists– like Lauren Good Day and Steven Paul Judd– along with her important line of cosmetics which include eyeshadows, lashes, and lipsticks. Whereas Cheekbone Beauty is thought for his or her Courage Cream Duo cheek and lip tint. Below, in honor of Indigenous Heritage month, learn more about 5 Indigenous-owned beauty brands impacting...

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13 Nov

Fashion, Beauty Brands Lead Race for Physical Retail Space

by Beautifaire101

Beauty, Featured

Fashion, Beauty Brands Lead Race for Physical Retail Space

LONDON — People just can’t get enough of in-store shopping, especially for fashion and sweetness, in response to Cushman & Wakefield’s latest European Retail Radar report. In the primary six months of 2023, fashion brands leased essentially the most shop space in comparison with another variety of retailer. The brands accounted for greater than 40 percent of retail floor space leased across Europe by Cushman & Wakefield. The true estate services firm said it analyzed nearly 1,000 retail real estate transactions across Europe and located that nearly all of the deals were made by mass market fashion retailers. Other brands fast opening doors across the region include the French down-jacket retailer JOTT (Just Over the Top) and the U.S. sportswear retailer Lids. Fashion also accounted for...

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