Glossier
In a groundbreaking move that intertwines sports and wonder, Glossier has solidified its position because the Women’s National Basketball Association’s (WNBA) first and exclusive beauty partner. The partnership that originally began in 2020, with a campaign to have fun the extension of Glossier’s Body Hero line, has evolved in a recent and large way that extends beyond cosmetics and into the realms of empowerment, representation, and shared values.
The news of the partnership comes shortly after Glossier announced its recent STRETCH fluid foundation and concealers. “Initially we were hoping to team up with a couple of players and as a substitute this transformed right into a full-fledged partnership with the league: Glossier is the WNBA’s first-ever beauty partner,” said Glossier’s Global...
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