Hands Tag

The Lacoste fragrance license is in recent hands. Just just a few hours after Coty announced it had sold it back to Lacoste by mutual agreement for an undisclosed sum, Lacoste said it had signed a 15-year worldwide licensing agreement with Interparfums SA. Lacoste president Thierry Guibert said, “We're very appreciative of Coty’s support throughout our partnership. With Coty, Lacoste has taken a vital step in the event of its fragrance lines. It's now time for the brand to renew its approach to proceed its growth, in a market where Lacoste still has great potential.” WWD understands Lacoste has a giant footprint in Russia, an area that Coty has divested from attributable to its invasion of Ukraine. “For each Coty and Lacoste, the...