Launch – Page 3 – Beautifaire

23 Jan

Isle of Paradise launch global body positivity campaign ‘Get

The body positivity revolution is upon us. From plus-size mannequins to campaigns which put body hair front and centre, increasingly, we're seeing a change in the way in which brands are talking about and showcasing the body, as messages of positivity and acceptance are making their technique to the forefront of the style and sweetness industries. One brand leading this charge is Isle of Paradise. Debuting last 12 months with a campaign featuring un-retouched images of plus size model Carla Trujillo, the tanning brand is now back with a recent, even greater, campaign. Launched today, “Get Body Posi” is a world commitment to creating body acceptance top of the wonder industry agenda. The campaign centres around a handbook which goals to guide...

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18 Jan

Kim Kardashian to Launch Color Cosmetics With Skkn by Kim

by Beautifaire101

Beauty, Featured

Kim Kardashian to Launch Color Cosmetics With Skkn by Kim

Kim Kardashian is bringing back color cosmetics, introducing Skkn by Kim Makeup on Jan. 26. “That’s my heart and soul and that’s where I began,” said Kardashian of color cosmetics, calling from her home in an exclusive interview prelaunch with WWD. She had just returned from a ski trip together with her children. “With 4 kids, it isn't chill,” she laughed, of the vacation break. “No, it was amazing. We skied. I’m glad they got that point in. But I’m very glad to be back to work.” Between shooting “American Horror Story: Delicate” — her biggest acting role up to now — Kardashian has been expanding her beauty company, applying learnings from her previous endeavors in color. “It’s at all times taking the expertise...

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11 Jan

Tatcha to Launch Silk Powder on Newness – WWD

by Beautifaire101

Beauty, Featured

Tatcha to Launch Silk Powder on Newness – WWD

On the heels of a giant 12 months for livestreaming in the wonder industry, Tatcha is jumping into the combination. The skincare brand will probably be launching The Silk Powder, a recent skincare powder, on the wonder livestreaming platform Newness this week. It'll be on the market exclusively on Newness on March 4 before a wider launch on Tatcha.com and with Sephora on March 6 for $48. Tatcha is the primary brand to launch a product on the platform, each the brand and Newness confirmed. “Traditionally, product development and launches occur in silos — a brand develops a product, then they launch the product after which they tell their customers about it. We’re so excited to have Tatcha as the primary brand...

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24 Dec

Scarlett Johansson to Launch Beauty Line – WWD

by Beautifaire101

Beauty, Featured

Scarlett Johansson to Launch Beauty Line – WWD

The sport of celebrity beauty lines has dealt in a recent player — Scarlett Johansson. Johansson is the most recent in a string of celebrities slated to bring a beauty brand to market. It's the actress’ first play as an entrepreneur, and her unnamed line is predicted to launch in early 2022. “I’ve been fascinated by the transformative power of beauty since I used to be a toddler. My mother instilled in me a passion for self care from my early teenage years. Several years ago, I took a step back from my beauty deals with the goal of making something true to me. The result's a clean, accessible approach to beauty,” Johansson said in a press release. The road is being funded...

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