LOréal – Page 2 – Beautifaire

6 Jan

Mass Market Executives from Ulta, L’Oréal, E.l.f. Bullish on

Macroeconomic concerns aren't any match for beauty’s mass market. Retailers, brand executives and analysts are anticipating an enormous 12 months ahead for the channel. Along with makeup — which began to rebound last 12 months — being fully back, mass market retailers have found latest ways to distinguish, making themselves able to capitalize on any trade-down amid an uncertain economic backdrop. Beauty manufacturers are also spotting growth across all of the categories through which they play. “The mass market is in a extremely interesting place,” said Wendy Liebmann, retail analyst and chief executive officer of WSL Strategic Retail, noting that while a recessionary environment will definitely affect consumer spend, brands and retailers stand to learn — so long as they've the fitting strategies...

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23 Dec

Kendall Jenner Is Named L’Oréal Paris Global Ambassador: EXCLUSIVE

by Beautifaire101

Beauty, Featured

Kendall Jenner Is Named L’Oréal Paris Global Ambassador: EXCLUSIVE

PARIS — Kendall Jenner has been named recent global ambassador for L’Oréal Paris, taking the lead on its makeup campaigns starting in September. “L’Oréal Paris has been an iconic brand for so long as I can remember,” Jenner told WWD. “I'm so excited to develop into an element of a team that has such passion and purpose in what they're doing. “My mom has at all times been a source of inspiration for me in all points of life, and L’Oréal Paris is something she used while I used to be growing up, so I even have her to thank for showing me the best way,” she continued. “L’Oréal Paris is timeless and iconic. I attempt to at all times lean into the classics. ‘I’m value it’ is all about understanding and knowing your value,...

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4 Dec

L’Oréal Acquires Danish Probiotic and Microbiome Research Company –

by Beautifaire101

Beauty, Featured

L’Oréal Acquires Danish Probiotic and Microbiome Research Company –

PARIS — L’Oréal is increase its microbiome research know-how with the acquisition of Lactobio, a Danish probiotic and microbiome research company. Financial terms of the deal weren't disclosed. “The strategic acquisition builds on 20 years of research by L’Oréal into the microbiome scientific territory, deepening its knowledge of the microorganisms that continue to exist the skin’s surface and reinforcing the group’s leadership on this field,” L’Oréal said in an announcement Monday. “This acquisition also opens up latest opportunities, including leveraging Lactobio’s micrcobiome expertise and significant IP portfolio to develop effective latest cosmetics solutions, including live bacteria.” Søren Kjærulff and Charlotte Vedel founded Lactobio in 2017 in Copenhagen. They created a proprietary microbiome discovery platform and screening method to decide on essentially the most...

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29 Nov

YSL Beauté, L’Oréal, Women’s Aid Take to the House

by Beautifaire101

Beauty, Featured

YSL Beauté, L’Oréal, Women’s Aid Take to the House

LONDON — Yves Saint Laurent Beauté and L’Oréal’s solidarity program, L’Oréal for the Future, are taking a step into the House of Commons to boost awareness for 16 days of activism against gender-based violence with the charity Women’s Aid. A series of coaching sessions to boost awareness and educate on how one can prevent domestic and sexual violence took place contained in the Commons’ Churchill Room, where members of Parliament and press could take part for the talks organized by Suzy Lamplugh Trust, a private safety charity and Women’s Aid, a national domestic abuse charity and federation that’s teamed with YSL Beauté on a campaign called Abuse Is Not Love. “YSL Beauté has been incredible on the subject of supporting Women’s Aid,...

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