Sephoria is back. 

Going down virtually for the second 12 months in a row, Sephora’s immersive beauty playground, Sephoria: House of Beauty, will occur on Sept. 18 and is now open for registration on the Sephora website. 

For the primary time because the event’s inauguration in 2018, registration can be open to those living outside of the U.S., with consumers in Canada, Spain, France and Italy all having the ability to participate within the experience this 12 months. 

The event will feature an interactive beauty “house” consisting of various rooms that users can explore while engaging with brand founders, learning about Sephora’s popular offerings and connecting with other users and talent through the platform’s live-chat feature. 

U.S. attendees will even find a way to accrue Beauty Insider points while playing interactive games, and this 12 months’s event will include a Proof of Attendance Protocol, which could be redeemed upon entering the hub and added to crypto wallets free of charge for metaverse immersion. 

Greater than 35 beauty brands participating within the event might be dispersed in various rooms throughout the “house,” including a spa, sun room and la sala (or the family room, which is able to highlight BIPOC and Latine beauty brands) for users to interact with and consider exclusive content from. 

Among the many participating brands are Tatcha, Yves Saint Laurent, JLo Beauty, Nars, Fenty Beauty, Crown Affair, Charlotte Tilbury, Too Faced and Maison Margiela “Replica.”

“Following a successful virtual event last 12 months, we’re thrilled to bring Sephoria back again this 12 months to much more visitors from across the globe,” said Jessica Stacey, senior vice chairman of external communications and experiential marketing at Sephora, in an announcement. “Now we have enhanced experiences to make sure Sephoria is essentially the most interactive and inclusive virtual event for the Sephora community.” 

Event attendees will even find a way to buy a curated Experience Kit for $50, which is able to include exclusive Sephoria merchandise in addition to travel- and full-size beauty products.