Cher is enthusiastic about emojis. 

Asked about them, her voice lights up. 

“I started off with emojis because I’m dyslexic.…I also think, and that is what I believe is the genius of emoji, is emoji are like hieroglyphs,” Cher said. 

“With one picture you may express more because you may see the expression, or after I’m saying something concerning the one who will remain nameless and I would like to say something that is just not nice but in a way that I can explain it, I’ll just throw those peanuts — and it’s like you understand that what I’m saying is, ‘He’s nuts,’” Cher said.

She’s similarly excited by the prospect of talking about fragrance, her latest project, and the explanation she agreed to be interviewed. She doesn’t think you’re ready for the day with no spritz of scent, and used to borrow her mother’s perfumes when she was a child. 

“That didn’t last too long,” Cher joked.

This fall, the pop icon will debut her first scent since she launched now discontinued Uninhibited in 1987. It’s called Eau de Couture by Cher, and he or she’s been working on it for 4 years with Firmenich with perfumer Clément Gavarry. 

She’s not yet clear on which emojis would describe it, she said, but she’s going to indeed be posting about it. “I’m going to tweet about it, I tweet about every part,” Cher said. 

It’s a spicy, vanilla oriental fragrance with notes of bergamot, neroli, jasmine and vetiver.

“I like vanilla, it’s just a woman thing I believe,” Cher said. “But I also very very like something that’s spicy. I used to be talking with Steve [Mormoris, her fragrance partner] right away, and he was saying, ‘I don’t understand how you bought to have black-and-white notes,’ and I didn’t know what I used to be doing, in order that’s how that got here about.

“It’s very touchy-feely. It makes you wish to hold onto yourself,” she added.

“We’ve come an extended, great distance since I first put out a perfume so I actually do consider that is genderless,” Cher said. “I [made] it for individuals who love perfume or individuals who need to smell good, individuals who feel that it’s a part of who they’re. I imagine there are people, I do know there are people, who don’t need to have anything on them and I cannot even go to that place.”

To launch her latest creation she’s paired up with Scent Beauty, the recently launched fragrance company from Bernd Beetz and Mormoris. The duo created the celebrity fragrance boom of the early Aughts at Coty, but are taking a more targeted approach with their latest business, singling out organizations or people who find themselves capable of foster a way of community. 

That’s definitely something Cher has, with nearly 3.7 million followers on Twitter and a faithful fan base that’s been through several farewell tours.

She met Mormoris through a mutual friend, Sean Patterson of Sam Worldwide, and things clicked. “They’re a latest company with people who find themselves very experienced running it. They’ve a social network plan. I will probably be doing interviews and I will probably be talking about it, but they’ve a plan. Additionally they have an awesome idea about doing multiple scents,” Cher said. 

Mormoris called Cher “a legendary artist who has excelled in so many sectors in life from music to film to philanthropy.” Cher will have the option to weave the fragrance into her on a regular basis, he noted. “We consider in addressing the brand new sensibility of the buyer, and Cher’s scent is a real homage to gender inclusivity,” Mormoris said. 

“We consider that through Cher, through her work in theater, her work in music, her work in philanthropic organizations, [she] will discover a way in embedding [the fragrance into everyday situations],” he continued.

She already seems to have that part down. She wore it on stage acting at the Met Gala, she said. She also wore it recently for an appearance on “The Tonight Show With Jimmy Fallon,” and a member of the forged of “The Cher Show” got here as much as her to ask what it was.

“This girl got here running as much as me and said, ‘OK advantageous, we’re embarrassed but what are you wearing,” Cher said. “I used to be so thrilled, I can’t even inform you. I used to be jumping up and down.”

For Cher, the fragrance launch comes at a busy time — and at a time when she’s firmly a part of the zeitgeist once more. She’s on tour again, “The Cher Show” is on Broadway — she’s planning to gift the $80 fragrance to the forged, she said — and he or she’s got other projects within the works that she’s contractually not allowed to discuss. 

Retiring doesn’t appear to be on the agenda. Asked if she’s just going to work until she will’t, she said, “That’s what I believe goes to occur,” and added that things can be different if she weren’t still capable of do such job. 

“I don’t understand how long the tour’s going to last, but I’m still doing job. I might never need to not have the option to present people the sensation…it wouldn’t be right, and it wouldn’t be enjoyable for me, and it might be terrible for people,” Cher said. “Without delay, I’m still good.”

She recalled a television special she once filmed with Elton John and Bette Midler. “We were playing ourselves as old people within the old performer’s home,” she said. “I did one other thing with Elton, and Elton said, ‘Wouldn’t it’s hysterical if we were doing this in 30 years?’ And I believe we’re doing this, and it’s greater than 30 years. Someone said, ‘Shouldn’t you retire?’ and I said, ‘Shouldn’t you ask Mick Jagger that?’”

For now, Cher’s still making the choices that result in fun, she said.

“I’m unsure what I’m going to do from one second to a different second. It’s like, one moment I wasn’t going to be in ‘Mamma Mia,’ after which the following moment I used to be in ‘Mamma Mia.’ It was a surprise, it got here out of nowhere,” Cher said.

When she was mulling over doing the Abba cover album, she briefly asked for an opinion before moving ahead with the project. “I just said to any individual, ‘Do you’re thinking that it’d be idea to do an Abba album? Do you’re thinking that people would love it or hate it? How do you’re thinking that that may go?’” she said.

“Then, I didn’t take heed to anybody, which is type of my modus operandi, and I just thought it might be fun.”

Also fun: The thought of Cher taking a more serious role with the people answerable for emojis. Her most used are the kiss emoji; the birthday cake emoji, which is for when she’s excited, or the dancing ghost, also for when she’s excited, she said. These days, she’s been using the skull and crossbones more, she said, which is generally reserved for “he who shall remain nameless.”

“I want to god someone would make some latest ones. Get it on, do something more exciting,” Cher said. “I could go there and help them.”