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17 Aug

TrèStique Parent Company Files Bankruptcy Amid Founder Dispute –

TrèStique Parent Company Files Bankruptcy Amid Founder Dispute –

Tomia Beauty, the corporate behind color cosmetics brand TrèStique, has filed for Chapter 11 bankruptcy in a Latest Jersey court amid a dispute between the founders.

The sweetness brand was founded by Intercos veterans Jennifer Kapahi and Jack Bensason in 2015 with the slogan “Face in a Case,” and relaunched in 2021 with latest products, updated formulas and zero-waste packaging.

But court documents filed as a part of the bankruptcy case revealed infighting over control of TrèStique.

In court papers, Tomia, an organization affiliated with Kapahi, alleged that Bensason teamed with an outdoor investor, Asuf Landau, and formed a latest company that also called itself Trestique.

The court filings pointed to public records showing that a Delaware corporation, Lucky Color Inc., was formed in January, and in March an “amendment name” was filed within the name of Trestique Inc.

“Upon information and belief, Landau and Bensason caused these filings and adjusted the name of their entity to Trestique Inc. to serve because the successor to Tomia after defendants looted debtor’s TrèStique cosmetics line and other assets,” an adversary proceeding filed on Tuesday by Tomia with the court alleged.

The document alleges Bensason, Landau and Lucky Color secured a loan to Tomia “for pennies on the dollar,” and now the group is looking for to “facilitate defendants’ looting of debtor.”

Tomia Beauty was subsequently alerted by a Florida law firm on Aug. 4 that there could be a sale of all the debtor’s property.

“After multiple web searches, Tomia found one commercial of the auction sale, that…made no reference to the trade name TrèStique, in order that any bidder would haven’t any notice of what assets were actually being sold, let alone that the sale was purportedly of all the TrèStique business with over $1 million of inventory, mental property, good will, established vendor relationships,” the legal documents said.

Amongst a handful of requests, Tomia is looking for turnover of Bensason’s membership interest and compensation received, and an accounting of defendants’ wrongful misappropriation and dealings.

Kapahi and lawyers for Tomia didn’t reply to request for comment. Contact information for Bensason and Landau couldn’t be found.

TrèStique products are sold on its website and Amazon. As of Wednesday, its website was still up and running.

Net loss for the primary half of the yr was listed in court documents as $279,556.

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